VISA is blanketing Argentina with a new ad in which a shopper named Hernan is turned into “HER-NAN,” like HE-MAN, imbued with the powers of Castle Greyskull. You don’t need to know Spanish to experience the awesomeness, but we also have a translation.
Go forth, brave shopper, and save the kingdom from the tyranny of having to save up for what you buy.
Commenter bastion72 says the lyrics go:
Chorus: Hernan
The shopping center will be emptied.
Hernan will buy til the end.
He has a plasma[TV] and a mixer.
Hernan has powers.
Chorus
He buys everything in the supermarket.
And pays it off in 3 monthly payments.
Without interest, Hernan.
He invites Malena to an exotic dinner.
How adventurous is Hernan.
Chorus
(Thanks to Tony!)







Is he-man still on the air in Argentina?
No, but the generation that watched it is the target audience.
Is it really Visa? It looks like Tarjeta Naranja is the bank sponsoring the ad…
Tarjeta Naranja (and its set of “perks”) is the name of the promotional Visa card that an argentinian financial institution offers… Kinda like AMEX has all these platinum and gold versions and these version in turn offer different incentives.
VISA grants sex change operations?
Hernan Cattaneo?
Good trance.
And how long before the lawsuit for copyright infringement?
I’m sure they got the rights to do this.
This is great!
The song says:
Chorus: Hernan
The shopping center will be emptied.
Hernan will buy til the end.
He has a plasma[TV] and a mixer.
Hernan has powers.
Chorus
He buys everything in the supermarket.
And pays it off in 3 monthly payments.
Without interest, Hernan.
He invites Malena to an exotic dinner.
How adventurous is Hernan.
Chorus.
No interest for 3 months on purchases? I wish we had that in the States.
BTW Who’s Tony? And why did you thank him for the translation?
Sadly American credit cards don’t offer turn you into the most powerful man in the universe. They only make you deeper in debt.
I HAVE THE POWERRRRRR!
Holy shit.
That is all.
This is the equivalent of the Old Spice badass commercials for latin america… The translation is spot on by the way…
I’ll be signing this song for the rest of the week even if my name is not Hernan…
I was more confused by the kiss on the cheek the customer service rep gave him at the beginning. Is that usual?
Unusual for a business transaction, but not for someone you’re familiar with. I guess it shows familiarity, closeness to the company.
Boludo Hernan.
I’m sad that this story doesn’t have more comments.
Plus, I was hoping that, when he reached out for the “point” segment near the end, he would transform a bicycle into a Harley, or something akin to that. Alas.
Still, that was funny enough as it was.