Self-serve wine tanks could be hitting American supermarkets within a year. These 500 and 1,000 liter mechanical kegs dispense wine into whatever container the shopper brings with them.
By getting rid of the packaging, the wine can be shipped much cheaper. The savings get passed on to you with lower prices, and supposedly the wine tastes pretty good too.
Fill ‘er up!
Fill ‘er up: self-serve tanks bring wine to French supermarkets [Dr. Vino]
La Cuve, RÃ©serves PrÃ©cieuses [Official Site (in french)]