New "Ironic" Urban Outfitters Store Parodies The Mom & Pop Shops Killed By Its Ilk

In a move sure to raise the blood pressure of those angry people who remember New York City before it had a Kmart and a bunch of Best Buys, Urban Outfitters has designed an “ironic” storefront built to resemble the sort of bodegas, little hardware stores and other independent businesses that New York used to be composed of.

From the WSJ:

“The whole idea was to do this kind of ironic statement of lining the building with storefronts that would be reminiscent of independent businesses,” says Ron Pompei, creative director of Pompei A.D., which designed the store, slated to open in August. “It’s the story about the streets of New York as they once were.”

The WSJ also notes that while this will be Urban Outfitters’ only bodega themed store, they do offer a “Loomstate Bodega Tank” for $110.

Urban Outfitters’ Chic Storefronts [WSJ via Racked]