Paramount And Redbox Buddy Up Against Rental-Delaying Studios

Paramount and Redbox hopped in bed together to assure renters that the studio’s home video offerings will be in the rental kiosks the same day they go on sale. The move pits the studio squarely against Warner Bros., Universal and 20th Century Fox, all who have 28-day embargoes on companies renting out their stuff.

In an L.A. Times story about the partnership, Paramount’s home video prez is fuzzy on what this means for Netflix and Blockbuster customers, saying “the details of any deal he signs with Netflix may be different.”


Paramount to end delay in providing DVDs to Redbox
[L.A.Times]