Bacon Love Story: A Man, A Dream, A Salted Meat
Brooke's husband, like many sensible people, loves bacon. As a gift, she bought him a subscription to the Bacon of the Month Club. For a few months, they received fantastic bacon and whimsical bacon-related merchandise through the mail, just as promised. Then, suddenly, things went awry in mail-order bacon paradise.
Brooke was disappointed in the Club, and wrote this amusing letter explaining her disappointment:
Hi,I hate to have to write a note like this, because I think that you have a terrific concept, but my experience with the Bacon of the Month Club was, well, far less than stellar. I bought a 6-month membership (in December 2008) for my husband, who is a total foodie and was delighted. The "welcome package" is adorable and awesome. The membership itself…not so awesome. For the price, I was expecting/looking forward to a bit of variety (instead, we received applewood-smoked bacon three months in a row – tasty, to be sure, but also repetitive and easily found at our own grocery stores and farmers' markets here in Missouri). We also received a strange, super-preserved Hungarian bacon, which no amount of Googling could explain, and which we alternately described as "orangeish" and "creepy." On your Web site, Bobby Flay expresses his glee over receiving bacon from "very small mom-and-pop suppliers in places like Kentucky, Alabama, and Missouri." If I were to describe this particular bacon in a Flay-esque way, I would say it came from "very large, nondescript bacon factories in places like Kaposvar, Szeged, and Zalaegerszeg."
Needless to say: I don't plan to renew the membership or to give BOTM as a gift to anyone else. But I also wasn't going to write a note.
I changed my mind when yesterday's bacon (the final shipment in the membership) arrived… warm. And bobbing beneath a melted cold-pack. This is probably more a shipping issue, but I wanted to let you know. We threw the bacon out, of course, but it was kind of a bummer to see that the last shipment was completely ruined. At the beginning of our membership, I recommended the club to several friends, and now I feel sort of bad about that, because I have visions of people paying good money to receive sad, half-thawed bacon. And while Half-Thawed Bacon would be an excellent name for a jam band, it is not an excellent business practice.
Thanks in advance for your attention to this matter.
Regards,
Brooke Foster
Dan Philips, "Captain Bacon" of the Bacon of the Month Club, sent this delightfully whimsical reply to Brooke. It was almost enough to make her want to re-subscribe to BOTM if her wallet had been able to support it. Instead, she shared the message with Consumerist, and thus with the world:
Brooke,
I am the owner and founder of the Bacon of the Month Club and your note made me very sad. My life mission is to share my love of bacon and that is the point of the club: To give bacon love. That we failed with you and your gift to your husband is terrible and I apologize. We would be happy to refund the balance of your membership or replace bacons you did not like. Our records show that you've received the following bacons:January: Vande Rose Farms Applewood Smoked bacon
February: Gatton Farms "Dan's Special Cure"
March: Bende & Son Hungarian Kolozsveri Bacon
April: Johnston County Ham Dry Sugar Cured Bacon
May: North Country Applewood Smoked Bacon
June: Newsom's Old Mill Store Hickory Smoked Country BaconOnly two are applewood and the North Country is one of my most favorite bacon and I don't think it is widely available and if it is, I'd happily eat it any time.
My Mother grew up in Tennessee on a farm. Her family had pigs and made bacon and ham and sausage and everything else you make from a pig. They were not wealthy but they lived within their means and the farm supported the family. Cured pig was an important staple. She told me that they had a cured ham on their counter of their kitchen every day of the year. They sliced it for sandwiches, used it as seasoning for veggies, cooked with it, made red eye gravy with it, canned it for winter. In order for cured meats to last a long time, as the family needed, as poor southern families need, they developed a tradition of a very salty cure. She told me that they never had refrigeration and kept the hams and bacons out in the kitchen. Most bacon is shelf stable so even if it gets warm, you can simply put it in the fridge and it will return to the way you like it to look. It is not necessarily spoiled, just looks greasy.
My Mother married an orthodox Jewish doctor (another story), left the "holler" in Appalachia where she lived, and they moved to San Francisco where he became a resident. My Mother cooked bacon for us every morning and it was years before he started eating bacon, but he did. In one of the great coincidences of my life, when I was traveling in Illinois, a friend gave me a package of bacon made in the style of that made in Kolozsvár, Hungary. Well not only was my Dad from Hungary, but he was from Kolozsvár. It turns out that Kolozsvár is as famous for making cured pork as is Italy with prosciutto. I never knew about this. As it turns out, it was Katie Couric's favorite bacon when her reporter came to visit us. I fully accept that you did not like it, but in my humble view, it is a superb bacon and we received more fan letters than most bacons. But, you were not alone. There were those who found it too spicy. Also, many of our customers do not like slab bacon so we almost always try to send sliced. But, I don't think our bacons are corporate or soulless. They are the opposite. Again, I fully accept your taste and judgment.
If you have decided to leave, while it makes me sad, I can only accept it. If there is anything I can do to make it worth your while to stay, I would and if I can make your departure more fun and leave you with a better taste in your mouth, I would. May I replace the bacons you did not like?
We do have thousands of happy customers so I like to think that your experience may have been just bad luck and anomalous.
Thanks for taking the time to write and please let us know what you'd like to do.
All the best,
Dan Philips
aka Captain Bacon
Do you hear that? Their bacons have soul. It's a heartwarming, crispy-fried tale of a company wanting to make things up to an unhappy customer. Even if the bacon love story is a canned response, it still makes customers smile and makes the company seem a bit more human.
Bacon of the Month Club [The Grateful Palate]
(Photo: sappymoosetree)
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Comments:
@Underpants Gnome: But, as of yet, there is no BJ of the month club. We have so far yet to go as a society. 8(
Although I am not now (nor have I ever been) a member of the Bacon of the Month Club (I may still join), when I had the opportunity to meet Dan Philips at a dinner party, he was one of the nicest, most gracious people I have ever met. Btw, the dinner party had artisanal bacon in every dish, which his company supplied.
@ekzachtly: I want to know how much bacon they send each shipment. I can't seem to justify that price they charge. Anyone find the weight on their website or am I just blind?
@Taliskan: I was kind of wondering that myself. At $30 a month I would expect quite a bit of artery clogging.
I am going to take a guess here that there is a gap between what some customers think this should be and what Captain Bacon thinks.
It sounds like Brooke thought this would be a wide variety of bacon types, i.e. one month Applewood Bacon and the next month Parmesan Garlic Bacon (or something).
It sounds like what Captain Bacon delivers are very expertly picked bacons that will be appreciated by bacon aficionados.
I could see how both expectations of what the club should be are completely valid and reasonable.
@swissdietcoke: agreed. If I knew they were sending me, say, 5-8 lbs of uncommonyummy bacon goodness, I would join in a minute.
Well, once I have a job again...
@Cupajo: I was going to say that when I got married it was like joining a club where someone went to the store and bought me bacon and even regularly cooked it.
Thanks for reminding me what is NOT included in said club.
@Bluth_Cornballer: You can eat most Bacon uncooked, since it's smoked. It will still spoil if left out, but it's a lot more forgiving than say, raw chicken.
Bacon is hardier than you're giving it credit for.
Zingerman's Bacon of the Month club is down until October, but they still have bacony goodness if you like that sort of thing.
@Christopher Pratt: i'm not getting why winemakers were involved in coffee blending? superb sense of taste maybe?
@Coop: I heard that if you put bacon salt on your bacon-bit coated bacon you actually enter the fouth dimension.
@Taliskan: I saw that a couple of the individual items are 1 pound. But as for the BOTM items, you are not blind. I could not find the weights. And I checked the FAQ too.
Well, as someone else mentioned below, it's a club to join when I'm working again.
While the BOTM Club is way outside of my bank account, I'd totally be all over it if it wasn't.
One of the problems with "X of the Month" food clubs, though, is that you're never really guaranteed to like what you're sent. The majority of them will usually send you something else (within reason) if you aren't satisfied with a particular offering, but it can really be a let-down to get something you just don't find appealing.
am i only one not over taken by this "joke" letter sent by the owner. These people sent money expecting a verity of bacon not normally available out side of there local areas, what they got was big box "Gourmet" bacon that most any one can get at local stores. The idea of 1000's of happy customer cant be wrong is fundamentally flawed, this is a service that 99% of there customers buy as a gift for friends.And most people are willing to suck up bad service rather then deal with half ass customer support personnel. I cant tell you how often for Christmas my family get "World Famous" food that sucks, that we tell the people who sent it that it was great.
@Bluth_Cornballer: Yeah, Bacon doesn't 100% need to be refrigerated. The only reason modern day bacon is kept refrigerated is because it is not stored in the brine used to cure it. Modern day bacon is cured, then rinsed and packaged. If Bacon were kept in brine, it could be shipped and sold in a manner similar to pickles and pickled pig parts. (Though pickling uses more vinegar).
It sounds like this bacon of the month club is for the true Bacon connoisseur who wants only finest bacons the world has to offer.
@OneTrickPony: I was just going to comment on this. Bende is a huge importer of Hungarian food goods. I would be shocked if she couldn't find any information on the bacon. I read her description to my Hungarian husband, and he replied "it's orange because it's covered in paprika. What's wierd about that?" To each his own I guess.
@twophrasebark: Now I'm torn--would I rather that my business card read "Captain Bacon" or "Bacon Aficionado"?
@Christopher Milner: The list of bacons she actually received seems a reasonably representative sampling of the bacons listed for sale individually on the Web site. If those bacons aren't "good enough" or are readily available locally, then she shouldn't have signed up in the first place. Though she didn't say "North Country Applewood Smoked Bacon is readily available in the local supermarket," merely that applewood smoked bacon is, which is no doubt true.
@Bluth_Cornballer: Bacon is a smoked, cured product! These are millenia old techniques for preserving food. Grocery store bacon isn't necessarily made in the traditional way, which is why it can go bad in your fridge.
If you go to a really hardcore italian deli, they'll have big cured hunks of pork all over the place. They don't require refrigeration since they'll last for years at room temp. The recipes were developed over the years to make food last in the times before ice boxes.
@mythago: I just had 4 Zingerman's bacons at the Great American Food...Fest. The entire fest was kind of a huge bomb, but eating a plate of "bacon samples" from Zingerman's was definitely a highlight.
@trujunglist: My local meat market on the corner one mile from me is local and they provide an incredible variety of pork products. Cheap.
@Cupajo: There is too. I proudly own and operate it. Making america smile, one business professional at a time. Wait, you're not a cop are you? You have to tell me if you're a cop.
@Christopher Milner: Of course Applewood bacon is widely available. I'm sure the varieties sent by the club are not




























Man, that letter makes me want to join. if only!