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Online IQ Test Is Really A Stupid Mobile Phone Download Scam

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An innocent-looking IQ test on Facebook is really a test of your privacy savvy. And ability to read tiny, tiny print.

Tipster Cosimo saw an ad on Facebook for a silly little IQ test. At the end, the test asks for your cell phone number, in order to text you the results, or something. But, wait! What's that at the bottom of the page, only visible if you bother to scroll below the question screen? Looks like some fine print. So fine that my incredibly nearsighted self had to copy and paste it into another program in order to read it.

Summary of Terms
Welcome to the Official Mobile IQ Quiz! After completing the mobile quiz, we will calculate your score and ask you to enter your cell phone number to gain access to your IQ results as well as a mobile content subscription. Depending on your carrier and cell phone manufacturer, the mobile content may include ringtones, games, wallpapers, or fun text messages. This content will cost as much as $19.99 per month and will be sent to your cell. If you would not like to sign up for the subscription content to your phone to see your results, simply click the Get Results link on the cell phone entry page to view how you did!

I think I'll just pass on the test, instead.

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Comments:

89
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The average of an IQ test is not 97, anyway. *Psychology major harumph*

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I hate those frickin' things that make you go through a whole test before hitting you with "Sign up for your results!" Makes me want to smack the person who took it and actually signed up, thus suckering me into it.

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Facebook is notorious for declining new advertisers based upon this so called "quality policy" that they have.

My grandfater has a site about puppies and received a free $20 advertising credit on Facebook. He went onto Facebook and created an ad and it was declined. They gave no other reason that "it did not fit our stringent editorial policy of high quality websites".

This fucking cell phone scam bullshit is quote/unquote "Quality", Facebook?

Looks like you people will take any advertisement as long as the company is willing to pay.

What a joke.

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I can't tell you how many times I've clicked on this stupid banner. It comes up on every facebook quiz I take. I'm so damn gullible.

My only defense to this scam is that I don't have a cell phone.

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I've never understood how these scammers are able to get away with this crap, and in particular, why Myspace, which caters to the under 20 crowd, allows this sort of deceptive and abusive advertising.

You find these sorts of things (IQ tests, personality tests, "what star wars character are you" etc) all over Myspace.

You also see the 30 second ads for "joke of the day" or "fun fact of the day" on The N and Nickelodeon and other networks aimed at children and teens... all of which say "Text "joke" to xxxxx to get your joke of the day" and in the fine print, on screen for about 2 seconds, it says you'll be charged.

Why the heck don't the networks / websites / etc have at least SOME accountability for not allowing scam ads?

For that matter, why doesn't FTC enforce requirmeents that the terms be disclosed in readable form, not below the fold of a webpage where the "accept" button is above?

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@HeyBickley: Or maybe the average facebook user (or at least the type that completed this scam) is slightly stupider than the average person.

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If 97 is the average their are a lot of dumbass people in this world.

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half the people in the world are dumber than average.

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The really egregious part about this scam advertisement is that it uses names from your friend list to tell you that they've already taken the quiz.

This kind of deceptive advertising is ridiculous.

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@NotYou007: If 97 is not the average then they made up a number that looks good as a come-on.

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Yeah, the thing about IQ is that by its very definition, the average score is 100.

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I'd think most would be tipped off by the URL being "www.megacoool.com". And we ask the question - Is our children learning? =)

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@NotYou007: someone misusing "their" while proclaiming the world is full of dumbasses is just oh-so-glorious. so, uh, i take it you're one of those, then?

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@Aristeia: I look at those and go "No sorry so-and-so does not have an IQ of 130. I had classes with them. Sorry."

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Scams like this are HIGHLY profitable, which is why networks allow them, and why the scammers find work arounds when rules are in place. I know several people who run Ad's like these for a living, and while I dont agree with their methods, I can't help but envy their paychecks.


Dont trust things you see online. People, in general, dont do things for free. If its online for "free" their is usually a catch (not always, but usually) and many times its small print like this, advertising included in what you are getting, or posts asking for donations every couple of days.

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You actually pass the IQ test if you are smart enough to read the fine print and not give them your cell phone #! ;)

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anybody actually believed you were really buying just an IQ # for about 1$ on those facebook adds ?

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I think the "quizzes" are crap on FB. No, I won't give "Name that movie quote" access to 100% of my personal information and the rights to accost my friends.

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@Crazytree: That would be the median not necessarily the average.

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These things are the bane of my existence as a csr for a cell phone company. I've gotten to the point where I don't even question the customer about it, I just apply the credit and cancel the subscription.

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@Aristeia: I almost thought (without actually clicking through to see it's on a separate site) that it was a regular Facebook app that a couple of my friends had used... up until I saw suddenly different numbers on the same ad on the next screen.

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If you are dumb enough to fall for it in the first place, it seems like it serves you right.

Did you know that I'm Persian royalty and that I can claim my family's inheritance by forwarding $2,500 to free up the trust account? My barrister emailed me today and I gave him access to my checking account.

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Link has found another piece of the Triforce...and there are strange charges on his cell phone bill!

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I noticed this scam too. And can't say that using names from the friends list is a kosher tactic. In fact, I started freaking out on my wife because it indicated she had taken the test leading me to believe she wasn't paying attention close enough and put in her cell number. Thankfully that wasn't the case, but I was pissed at those a$$ clowns for the panic it caused.

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Can someone track down who's responsible for that fucking scam? I had the sense to not put in my cell number (and can't imagine who would - that's the REAL IQ test), but hate that I and others are allowed to be baited like that.

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Am I alone in thinking that Facebook has reached the tipping point of "no longer worth the hassle" in the past few months? I find myself reverting to good ol' email and IM.

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Do people actually fall for the '2 of your friends think you're stupid' scam?

If they do, they're not my friends.

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This is the whois I grabbed from my Debian box:

Registrant:
McFalls & Company
Daniel McFalls (dmcfalls@mcfallsco.com)
10222 S. 80th Ct.
Palos Hills
IL,60465
US
Tel. +1.7082336200
Fax. +00.0000000

Creation Date: 07-Nov-1997
Expiration Date: 06-Nov-2009

Unfortunatly mcfallsco.com leads to nowhere, so we're kinda SOL on that route.

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@dragon:ONE: [mcfallsco.com] goes to their website with contact info...although I doubt its a legit. For stuff like this the domain probabaly got hijacked and is being used with the owner knowing.

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I took that test, was about to put my number in, and thought to read the fine print. A couple of my friends had scores on it - I wonder if this was made up or if they actually took it, and fell for the charges in the fine print. I hope they didn't!

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First off I hate Facebook, MySpace..all of them.

My girlfriend took this test last night. She got to that page and started entering her cell number and I leaned over to see what she was doing and told her to stop. Thank god I did.

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@blueneon: I can't imagine the calls you must get from people whose kids ordered those stupid ringtone subscriptions off the TV.

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I received a bunch of invites to this, but thanks to working at AT&T Mobility, nee Cingular, I was quick enough to recognize a scam when I saw one.

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@godai: Not true. The IQ test is designed to average at 100. A median of 100 is not as meaningful. If you had scores of 70, 70, 80, 100, 180, 190, 200 then the median would be 100, yes, but is it symmetric? No. But the IQ test score distribution is supposed to be.

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@NotYou007: If 97 is the average it's pretty darn close to a real IQ test, haha.

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@calchip: I agree, even more so about the TV ads (ringtones even more than jokes). There is enough fine print on those things that it would take me a couple minutes to read it, IF I could see it. And you can't really see it. And they definitely don't give you a couple of minutes to read it. I feel sorry for parents out there whose kids have done that stuff.

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@Fujikopez: Most likely. The chunk of people who actually give their phone number when there is all that fine print are probably a slightly less intelligent chunk of people.

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I noticed this when it first started and notified all of my friends to avoid it. Two had already done it...so I pointed them to Consumerist to help them deal with getting out of it!

Yes, shame on Facebook for permitting this scammy ad that masquerades as a FB game.

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@NinjaMarion: I knew it was a scam when I saw my best friend's name come up as getting a 130...not only did I ask him if he actually took the test and he said no, I also (secretly) knew he'd never get a 130! :)

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@Saltillopunk: Sounds like they are flat-out lying in their advertisement, which is illegal.

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So what happens if someone else takes the test, and for shits and giggles puts in YOUR cell phone number? In other words, YOU didn't take the test, but someone else signed you up for this crap? They don't even have to know your number, just type in something that seems like a legitimate phone number and BAM you get hit with unauthorized charges? How are you going to prove that you didn't do it?

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@xtc46:

Sigh. I guess we're getting to a point in society where nobody gives a crap about ethics. More and more we hear about these barely-legal scams that rake in obscene money, and nobody does anything (probably because all the politicians are *also* raking in obscene amounts of money from said scammers.)

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@dragon:ONE:

Their phone number turns up this listing,

[il.citysquares.com]

which seems to imply that it's a construction company. I don't think it's a hijacked domain, I think the guy went broke in construction and decided that scamming children was a good way to make up for it.

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@calchip:

On second thought, and closer inspection, maybe not. "construction" may have been a miscategorization. Prolly just a kid who used to be a blackhat hacker and found a way to make a buck marginally legally.

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@NotYou007: Their? I mean, if you're going to make fun of an IQ test/"dumbass" people...

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@HeyBickley: You know, I'd swear that half the people that I run into these days must have an IQ below 100...

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They don't point it out, but the real IQ test is to see if you can resist not clicking on it.

If you don't touch the ad, you got an IQ of at least 150. If you touch it, 90. If you answer the questions, you lose 10 points every question.

Sending the test will cause the retardation police to come to your door. And then they'll sell you timeshares.

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I just went to the facebook abuse page and reported it as abuse. Please do the same, if enough people report it they should drop the advertiser or force them to change their policy.

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@godai: That's just plain mean!