Share:
Add to Favorites   |  

Two Guys In A Garage Invent Bacon Salt, Quit Their Day Jobs

14862 views

They say recessions are good times for innovation and a time to start your own business, and Justin Esch and Dave Lefkow are proving both true with their invention, Bacon Salt. Building from the simple idea that "everything should taste like bacon," these two entrepreneurs quit their successful tech jobs and started their alchemical project out of their garage. By showing up at sporting events dressed as bacon and using Facebook and Twitter, they racked up 800 orders in the first week and sold out of Bacon Salt in 6 days. An inspiration for anyone with the entrepreneurial desire sizzling inside them.

'Bacontrepreneurs' Building Bacon Empire [ABC]
Baconsalt [Official Site]

Post a comment

Comments:

70
user-pic

Wat is Garge and how I can has?

user-pic

Mmm bacon on popcorn? Thats the American spirit!

user-pic

As much as I love bacon I don't think I want all my food to taste like it.

user-pic

Two guys in a Garge? Is that some sort of shirt that two people can wear?

user-pic

@egoods: I think it's the kind of shirt you wear after years of eating too much bacon.

user-pic

I think Vermont just legalized two guys in a Garge.

user-pic

This has been a woot off ender for the past few woot offs

user-pic

Nothing in here about how much business woot! has given them? I only know them through woot! after buying some multipacks and using+gifting them.

user-pic

They were selling this at the Puyallup Fair a couple of years ago. I bought some and actually thought it was quite good, especially on a baked potato.

user-pic

According to the AV Club's taste tests, not everything tastes better with bacon:

[www.avclub.com]

user-pic

My teenage son just can not get enough of that stuff!

user-pic

Genius. Grind up bacon bits to a powder + put in salt shaker = profit!

user-pic

Good for them. They will be rich beyond their wildest dreams because of this simple idea. I wish I came up with it. I hope this and the sungie is an inspiration to a laid off worker to take the American Dream by the horns.

user-pic
Con Seannery '09: Illegal in 1 Giz

@Vince Golangco: Sir, I'm going to have to ask you not to shamelessly plug your personal site in here. Thank you, please come again.

user-pic

Hh! Tht s WSM!!!!

www.VncGlngc.cm

user-pic

I have some of this and don't use it nearly as much as I thought I would. It's not bacon, it's bacon-y. And therein lies the difference.

user-pic

@henrygates: Actually, the bacon salt is simply the powdery by-product of producing Bacon Bits. Simply get a job as a janitor at the plant + shovel dust off the floor - insects + put in salt shaker = profit!

user-pic

Isn't bacon salt just bacon? If you cook bacon, and then grind it up, it is both salty, and tastes like bacon.

user-pic

I've have 2 amazing ideas for a long time now

2 problems

I need somebody who knows electromagnetics and I need a chemical engineer.

any fellow consumerist with such understandings?

user-pic

Imagine putting bacon salt... on bacon! Applying a condiment designed to make everything taste more like bacon to bacon. Bacon cannot possibly taste more like bacon than it already does, yet this would make it so! The Universe would probably implode. That'd be some pretty damn good bacon though.

user-pic

I'll put this out there.. and if someone makes a million off of it, just pay off my mortgage. It's cheap, I promise.

..

Bacon snuff. Like that beef jerkey snuff, but.. Bacon.

user-pic

Bacon salt and Squeez Bacon are the two best things on this planet. I mean it.

user-pic

@Vince Golangco: Shouldn't you be preparing for your hooker beating trial, Vince?

user-pic

@egoods: Yes, printed by the guys who did the shirts for the Natinals baseball team.

user-pic

The neat thing about it is that it is both vegetarian and kosher. Buy it for your Jewish vegetarian friends! =)

Actually, it doesn't taste exactly like biting into a crispy bacon slice. But it does have a salty, smoky, meaty umami type taste that is good if you don't want to or can't use the real thing. Not bad stuff.

user-pic

This sounds great but is it full of MSG and fake flavorings? I know they are not going to give out the recipe but if I knew it was sans chemicals I would buy a case.

user-pic

@Skankingmike: You just need a place to cook, right? :)

user-pic

I will confess to being a bacon salt addict as well. Scrambled eggs have never been the same.

The baconnaise on their site, however, is disappointing. (according to the wife Gnome anyway, i can't stand mayo in any of its forms)

user-pic

I bought some of this stuff on woot. I love it. It's great on macaroni and cheese!

user-pic

@lannister80: na i wish. Seriously don't know anybody who does electromagnetics.. I know several electrical engineers all of who don't touch that stuff.

user-pic

@Conrad: I imagine it's using flavoring. If they were just to grind up bacon wouldn't it start to rot after awhile?

Where as the bacon salt presumably could say in your cabinet for years.

user-pic

"two guys one garage and salt bacon"


...isnt that a NSFW video?!?!

user-pic

There is a Little Ceasers here that sells large pizzas for $5 but they only come in cheese and pepperoni. Bacon Salt is GREAT on them.

I also use it when frying eggs, and put it on a lot of other stuff I never thought I would.

user-pic

@Kyle: Dammit, why can't I come up with stuff like this?!

user-pic

Nasty. Will never buy that crap.

user-pic

God bless these men, and their bacon flavored salt.

user-pic

I think I just had another heart attack.

user-pic

@henrygates: The genius part is there is no bacon (or any other animal product) in it.

user-pic

Hmmm, it reminds me of Lawry's seasoned salt...
Back in the days when I added salt to things, that is the only salt I would add...

user-pic

@pixiegirl1: Usually when I have bacon in restaurants, I just want my bacon to taste like bacon.

user-pic

@SkankingMike: I am a chemical engineer, and every year or so I have a friend or acquaintance say that they have a great idea, and just need a chemical engineer to help them. I shoot down most of their ideas. It's fun!