Target Ships Clock in Box Fit For Human Habitation
We love to report on comically overpackaged mail-order items and Target's reality vortex here, but I didn't think that the two would coincide. A wedding gift that John and his fiancée received proved me wrong. In the photo are the gift, the box it was shipped in, and the lovely bride. Who fits in the box along with the clock. (Paging Dr. Seuss?)
It's not nearly as bad as it looks, since the clock was also packed in a much-too-large box with plenty of packing material. John explained:
My Fiancee and I are registered at Target for our upcoming wedding, and some friends of ours were kind enough to get us a clock from Target online, and have it shipped to our house. We were quite perplexed by the gigantic box that showed up at our doorstep, since it was much too light to be any of the larger items we had registered for.
Opening the large outer box (with a magazine on top for a sense of size), we see the gift box that was included. (there were air packets inside the big box, around the gift box)
And inside the gift box (with a TON of tissue paper), was our clock.
I understand that the 'Gift Wrapping' added to the size of the packaging, but seriously, my Fiancee fit in the box, and still had room left for the clock! :)
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Comments:
I dont see why people make such a big deal out of this. Unless they markup the shipping who cares. I agree it is rather funny that this happens but I certainly wouldn't take pictures and post on the cosumerist for it. I think they should take the box and give it to some kids. That would make an awesome fort or house, my nieces love stuff like that.
@Wants A CU Labcoat_GitEmSteveDave: For some reason I have yet to find a girl in a box I purchase. :(
Let's step back a second. I highly doubt such a large box would have been used had the shipper not ALSO elected to pay for gift wrapping. If you look at the pictures, the gift wrap box is itself a bit oversized (but not unreasonably so), and to accommodate the gift wrap box, an even longer box had to be used.
The issue here should, therefore, not be the length of the box but its depth. Since I am sure they have a limited inventory of box sizes, they probably did what they could. Certainly had they cut down the sides of the box and folded over (Mailboxes etc will do that), there would be a posting as to 'look how ugly the target box is').
@sasquatch28: Because over time it really does add up. Bigger boxes can cost more to ship. You also get fewer of them onto a plane or truck, which means more planes and trucks need to go out to ship the same number of things. Then there's the actual waste of having X many extra square feet of cardboard, and of the packing material used.
So one box? No, really not a big deal at all. But worth keeping an eye on, because as a trend it'd be problematic.
I hate the waste, but I can almost believe Target could be using extra special care for wedding registry shipments. You know, like "whatever you do don't let the box get dented because I remember the last bride who came in and went all psycho about her wedding gift box being dented."
Having learned the hard way, I know some women can go totally non-linear about those things.
Just a thought.
@veg-o-matic: 5 out of 4 people know that 78.9% of all figures are made up on the spot. BTW, I got that figure from wikipedia, so it has to be true.
@veg-o-matic: How? i just made it up in the form of my opinion. Really though, no need to be a jerk, i can get 100's of big empty boxes here at work and throw in some random stuff, does that mean CDW, tigerdirect, etc.. are all shipping small things in big boxes? no i just made that crap up, but OH NOES let alert the internets!
It's the intermediary box. You need at least 3" clearance on all sides for shipping to cover damages, and you can see from the left-right sides of the last pic, that their enormous box barely even meets that requirement (I think its actually short). Given that restriction, this was likely the smallest box they could have used. Sad but true.
Be sure to save the box in case you need to ship a body somewhere. If you ship over-seas, it's preferable to ship multiple small packages, however, since they charge by size as well as weight.
@BeerManMike: I have to agree. This lady obviously found a big box, grabbed a roll of clear packing tape w/Target Logo's on it, applied it to the box, and then cut it open. She then found one of those "Target gift wrap boxes" that you always find(with bow and card attatched,BTE), and shoved a Target branded clock into it, then took photos and sent it to Consumerist. Something anyone who works in any office building could find, right?
I used to work for Innotrac, (which is target.com's fulfillment partner for the .com orders.. That box looks like its a size 255 (largest box they have). It looks like someone in pack-out was careless when they picked the box size for that, and pushed it out on its merry way, or they were out of the long flat boxes, and it was near quitting time.
It actually does cost more to ship if the dimensional weight is more than the actual weight.
@AldisCabango: Wouldn't a smaller box be less damaging..since the clock wouldn't shift around as much?
Also, this is pretty much overkill
@MelanieArsinoe: I asked for a giant painting, and it came appropriately packaged...I suspect that it has more to do with the fact that Target has fewer boxes that can fit a flat piece of art, so it came in the right size of box because there was no room for box size error.
I hate ordering gifts and having them shipped though, especially if I'm going to the wedding. I much prefer to have that nice, pretty gift sitting on the table. One of the best parts of the wedding is opening the giant pile of gifts. It's like Christmas.
@Etoiles:
" Bigger boxes can cost more to ship. You also get fewer of them onto a plane or truck, which means more planes and trucks need to go out to ship the same number of things "
No, not according to UPS/FedEx. Boxes up to 3 cubic feet in volume are billed at actual weight with no oversized/underweight surcharges. Infact UPS/FedEx encourage the use of relatively oversized boxes to minimize their handling costs and to prevent product damages.
Why is there minimal worry about oversized boxes? Because of me. The products I ship have a product density up to 100 lbs per cubic foot. I am not the only dense product shipper. There are 100's, no 1000's of us. Therefore, the average UPS long haul trailer is typically weight limited not volume limited.
IF UPS/FedEx were to become volume limited, we would quickly see a change in their policies.
@BeerManMike: Let's just pretend that these are mostly BS, then. I would not be annoyed at the dirty lies as much as I would be at the lack of creativity.
If they really wanted attention, they could do something fantastic, like set the lawn on fire or have a giant monument to themselves built that shoots fire and screams "REMEMBER ME!" but no..
"I know!! I shall spin a tragic six-sided tale of empty space and misery: a great United Parcel blizzard of packing peanuts and tissue that will rain down sorrow and woe, heralding a silent terror that will fly in on corrugated wings of cardboard!"


















It's like one of those box-inside-a-box-inside-a-box puzzles!