It's Tough Being The Only Popeye's In Minnesota

What happens when you mix a chicken promotion, a national ad buy, and a franchisee not taking part in the promotion? You get a lot of hungry and annoyed people. And, last Thursday in Minneapolis, you have to call the police.

AgencySpy posted videos from Minneapolis, where the state’s sole franchise chose not to take part in the promotion, and from a Rochester, NY restaurant that ran out of chicken, which we reported last week.

Me, a week later, I’m still trying to figure out how fried chicken works as an Earth Day promotion.

Don’t F*CK with Popeye’s Customers: The Popeye’s Payday Pseudo Fallout [Agencyspy] (Thanks, Molly!)