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Metrolink Addresses Confusing Wording Regarding Monthly Passes

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It looks like someone at Metrolink in Southern California reads The Consumerist, because their communications manager responded today to yesterday's post about some potentially confusing language on their website. He even posted a suggested revision to the language in an attempt to clear it up, and is asking for reader feedback.

As we noted yesterday, Metrolink technically did nothing wrong, but the way they described the monthly pass program was confusing enough that one of our readers earned himself a hefty $250 fine despite a good faith attempt to follow the rules. What do you think of Metrolink's suggested revision? Too much? Personally, we like their inclusion of examples.

Here is some proposed new language for our website that I hope will clear things up:

Valid for unlimited travel between the origin station and selected destination during a calendar month. PASSES CLEARLY STATE ON THE FRONT THE CALENDAR MONTH THEY ARE VALID FOR. Passes can be purchased in advance.

MONTHLY PASSES ARE VALID FOR THE CALENDAR MONTH FOR WHICH THEY ARE PURCHASED. THEY ARE NOT VALID FOR A 30 DAY PERIOD FROM THE DATE ON WHICH THEY ARE PURCHASED.

These passes are sold from the 15th of the current month to the 14th of the new month.

EXAMPLE I: If you purchase a monthly pass from March 1 through March 14, it will only be valid for the balance of the month of MARCH from the date of purchase. It will expire on March 31. THE PASS CANNOT BE USED IN APRIL.

EXAMPLE II: If you purchase a monthly pass on the 18th of March, the pass will only be valid for the month of APRIL. It CANNOT be used until APRIL 1 and will expire on APRIL 30.

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"SoCal's Metrolink Monthly Pass Doesn't Work The Way You Probably Think"

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Comments:

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Whoa, somebody is copping an attitude...

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@egoods: Well, the ALL CAPS might be too shouty, but I think it's a sincere attempt to make the language clearer.

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There were complaints when the site was not clear - now the site is EXTREMELY clear, and there are still complaints.

Personally, I'd rather the site be clear with several examples than not clear.

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Metrolink could show its own good faith by dismissing the OP's $250 ticket or at least reducing it to something comparable to their loss. The above wording is still confusing. Surely English majors must be in ready supply right now? Hire a copy editor.

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@fantomesq: Well, once a ticket is written, it can't be dismissed until it comes before the judge.

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Maybe this is a stupid question, but why are they running from the 15th of one month to the 14th of the next? Wouldn't it just be a whole lot clearer if they ran from the beginning of the month to the end of the month?

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Here's a suggestion, Metrolink. And it's not too far out in left field, because a peer company of yours, Metra in Chicago does this... so not too wild and crazy, I don't think. Instead of sending conductors around to collect fares and then fining passengers for misunderstanding the pass rules, how about the conductor simply tells the passenger "That pass isn't valid yet," and request another form of payment?

I know it sounds crazy. But here in Chicago, it's just crazy enough that it works.

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Part of the issue is there was some kind of "verbal" thing that the OP is relying on when thought he had the blessing of the conductor that checked his pass.

He rode for 4 days with a pass marked February when he intentionally wanted to squeeze in an extra 2 weeks in by not paying for a January pass.

He was caught by the conductor the second time around.

So the ticket happened. The conductor would NEVER advise him to skip out of a valid ticket for January. He let him go the first time (and the OP assumed it was "okay"). On Jan 20, 2009 his luck ran out.

My remedy for the situation here is to label the metrolink tickets to say
Valid ONLY in Feb 2009. Not just Valid FOR February 2009 like it says on the current ticket. This removes the ambiguity of using it in January.

As for the sign,

Presale tickets for next month's passes are available from the 15th to the end of the current month.

Current month passes are available only from the first of the current month to the 14th of the current month.

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The caps are a bit much. Perhaps some boldfacing instead?


There are certainly transit passes that only show the expiration month, and not what months they're valid for. I've got one right now, in fact...

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The language is clear now. It's also clear that Metrolink got really pissy about it instead of just admitting that yeah, maybe it was a little confusing before. You know, everyone messes up, has embarrassing little failures. A little understanding goes a long way, ya know? Lemme put it a way you'll understand:

If you had ADMITTED YOUR SITE WAS CONFUSING and done a little MEA CULPA at the same time you suggested CHANGES to the LANGUAGE on your SITE, and if you had also not gotten all PISSY and CONDESCENDING about it, you might not have come off looking like such a DUNGHEAP.

It's not clear whether or not the OP will have to pay $250.

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@Matt Sherlock


that is the date range they will sell the tickets, not their valid period. Name fails you :(

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Love metrocards. A 30 day card gets you 30 days riding from the first usage. They should take cues from that, instead of clarifying the language. Of course, I hope they don't take the lets-reduce-the-bonus-fare-when-you-purchase-a-$20-fare-card-so-you-always-have-a-dollar-left route.

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@Matt Sherlock: It is convenient if you can buy the pass before you need it.

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Get rid of this language, it makes things worse: "THEY ARE NOT VALID FOR A 30 DAY PERIOD FROM THE DATE ON WHICH THEY ARE PURCHASED."

If you buy the March pass on March 1, it will be valid for the next 30 days.

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Metrolink Monthly passes are valid during the calendar month that is printed on the front of the card. For example, the following card would be valid for the entire month of April (April 1-April 30)

** Shows Example Card for April **

For your convenience, you can purchase Metrolink Monthly passes early. Early sales of Metrolink Monthly passes start on the 15th of the prior month and are available until the next month's passes go on sale. For example: Monthly passes for July go on sale on June 15th and continue until July 14 when the August passes go on sale.

Example: If you purchase a Monthly pass on July 10, you will receive a pass that is good from July 1-July 31. If you purchase a pass on July 20, the pass will be good from August 1-August 31. You would need to purchase other Metrolink passes to ride between July 20-31.

Purchase your Monthly pass on or before the first of the month to ensure that you get the greatest value for your money.

Please doublecheck to make certain your pass is valid for that day before boarding a Metrolink Train. Metrolink employees can not be guaranteed to understand this system and may randomly subject you to unreasonably harsh penalties, if you fail to do so.

Thank you for riding Metrolink

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@ironchef: I like your wording the best. "Presale" is a great way to describe it.

I appreciate what the communications manager was trying to do, but to me it still falls short. Near-clarity five times is no substitute for explaining it succinctly just once.

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What's so hard about setting up the passes to work for 30 days from the date of purchase? The only possibility that makes sense to me is that they would lose revenue from those that buy them on the 13th and pay for a full month's pass but can only use it until the 31st. Unless they prorate them. Seems to me that would involve the least confusion, increase attractiveness of the product, and possibly generate new ridership. All good things for everyone involved.

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@Matt Sherlock: I don't get why I couldn't, on March 15, buy a pass for the rest of March AND a pass for April. But oh well, this is much clearer wording, even if I'm still not so hot on the policy.

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On second thought, why have the confusing presale information on the card at all. Leave that for signage at the sales counter where the ticket is purchased. The information on the card should only focus on the validity of the ticket.

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As I just posted on the other page, this is a straightforward case of promissory estoppel, and estoppel by laches. There is no way that he will be found guilty if he makes such a claim. This is clearly the transit authority's fault and problem. They should issue an apology to him, and at least a free monthly pass as compensation for the trouble.

By letting him use the pass for several days without incident, they established a relationship held out to be legitimate to both parties. You cannot simply decide later its not legit and fine him.

Furthermore, he acted upon information provided to him by the claimant to the best of his ability. If they provide him false, misleading, or ambiguous information even after he asked for clarification, he cannot be held responsible for any damages that occur to the claimant due to his following their instructions.

Simple.

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Oh and hey, maybe at the same time re-brand the pass with some catchy advertising so the word gets spread. Might open the eyes of some that are looking to cut costs and would consider public transit.

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@steve: Good suggestion. Language deleted.

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Additionally, I should say I dispute Consumerist's claim that Metrolink, technically, did nothing wrong.

In fact, technically, Metrolink is in the wrong and leaves themselves open to a civil suit for restitution and damages.

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@Karl: Got an earfull about the caps. Changed it to boldface.

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@humphrmi: Metrolink does not sell tickets on board our trains as they do on some other systems.

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Why can't they just work for 30 days a la NYC's Metrocard?
Why must LA do everything in its power to make people NOT want to use public transport?
How about I can buy a card for $5.00 and ride the Metro train 4 times? Why oh why is that SO hard?
Perhaps installing turnstiles would be a good idea too. They claim that a small percentage of people ride the metro w/o paying but from where I ride [hollywood/highland] most of the people I follow into the station do not buy a ticket or validate a TAP card...
Turnstiles would also prevent the OP from riding with a pass that isn't valid.
Just some thoughts...

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@egoods: Got it. Overdid the CAPS. Our apologies!

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@ModernDemagogue:

Agreed but where is going to get attorney representation for less than the $250 he's already charged with? Also where is the evidence other than his word that his previous rides or the discussion with the metrolink employee ever happened?

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@fantomesq: Stole some of your language for the Metrolink website update. Decided to pass on using your last paragraph though.

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There seems to be a lot of vitriol directed at Metrolink considering they admitted the language was unclear and are seeking feedback to improve it. A lot of people are suggesting a 30 day from date of purchase card would be better, but it would also be much harder to check by quick visual inspection.

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See, I'm confused -- the previous article says that Dillon specifically asked the Metrolink employee *when he bought the ticket* if the pass would be valid for the current month. There wasn't just a problem with the wording - there was a more serious problem with the Mentrolink employee giving incorrect information.

I don't see how you can say "technically Metrolink did nothing wrong" -- the employee gave incorrect information that led to this problem. Their employees are responsible for what they do and say - do you give any other company a pass when their CSRs give false or misleading information to customers? Not that I can recall...

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Warning: Pedantry ahead.
It should read:
PASSES CLEARLY STATE ON THE FRONT THE CALENDAR MONTH FOR WHICH THEY ARE VALID.

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@fantomesq: He doesn't need a lawyer, he can make the claim himself. He can also subpoena the security guard who cited him, the security camera tapes of the train station he entered at and that show the guard letting him through each day, as well as the person on duty at the train station that he talks to. For a retributive civil suit he'd probably do all of this. Merely stating his reasoning, and if he meets resistance, suggesting this will be his future course of action should be enough to get his citation waived and expunged. Fines like this are meant to be income earners for the State. As soon as it becomes a losing proposition for all parties, the incentive to enforce a particular fine disappears.

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@fantomesq: Can't blame someone for a little sarcasm can you? How about also announcing that you'll be helping the OP out by sending a Metrolink representative to his court hearing to testify that Metrolink's wording helped lead to the OP's $250 ticket? Very impressive that you're following the discussions here though :)

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It seems that the rewording on the tickets is only half of the issue. The other half is on the enforcement. If someone is "caught" riding between the time they purchased a ticket and the time that ticket is valid (example: Ticket purchased on January 20, Ticket Valid Feb 1 - 28 and he is caught on January 24) then that should illicit a different fine than someone riding without a ticket entirely due to the likelihood of misunderstanding.

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@Consumerist: Fix Reply!

@oaxacaf: Then issue a "ticket", like the $250 one he got, only for the amount of the one-way fare plus, say, a $5 penalty. If they can't collect money on board, fine... but they seem to be able to collect money after the fact. The only question here in my mind is, is $250 reasonable? I don't think so.

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Why don't just put a big-freakin-giant month/year on every pass (if it's not done already). That's what they do for washington's soundtransit and portland's trimet. For example: JANUARY 2009, etc. Also put a big screenshot on how the pass would look like. Like here: http://trimet.org/7daypass/index.htm

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Still confusing to me. I *think* I understand what they're selling, but I think they're still explaining it a little funky. How about:

"Passes are valid for unlimited travel from Origin station to selected destination for the duration of *a calendar month.* Passes for calendar month are available from the 15th of *the previous month* up to the 14th of the *purchased month.*"

Examples would stlll be good. Such as:

"Example 1: Assume today is January 16th. Passes made available for sale on this date would be valid beginning February 1st, running through February 28th, and not valid until those dates (i.e. not good for the remainder of January).

Example 2: Assume today is January 13th. Passes made available for sale on this date would be valid for the remainder of January."

That seems - to me at least - to say what they're selling. This is, of course, if I'm interpreting all of this correctly.

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"These passes are sold from the 15th of the current month to the 14th of the new month." This is not clear to me, because "new" and "current" don't clearly relate the purchase time to the validity month. How about "Passes are on sale from the 15th of the month prior to their validity to the 14th of the month in which they are valid."

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@KarateMedia: I guess on this issue, ultimately I come down in favor of Metrolink, despite the badly worded instructions on their website. My reasoning: the first line of the monthly pass description accurately describes how the pass works (even though the second line confuses the issue), and the ticket is clearly marked in a way that confirms that first sentence. If I were in this situation, those two facts would override any other information I collected from a ticket agent or help desk.

I can see how a passenger could get confused, so I'm not blaming the OP. But I think this is an issue of unclear language, not bad behavior on Metrolink's part.

I know there's no love lost for Metrolink just based on what I've been reading about them online the past two days. In this case, however, it's hard for me to blame either side.

I agree, however, that the fare evasion citation is incorrect in this situation. The conductor/agent surely could have issued a warning or clarification.

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@oaxacaf: Where I come from, the commuter trains have conductors who collect the tickets. Ideally you are supposed to buy them ahead of time, but if you don't you pay a penalty for buying them onboard.

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The reason they are sold the way they are sold might have to do with December.

Ridership drops off in the last half of December as people start taking off work for Christmas vacation, especially the last week of the year and the first week of January. Passes for December are sold at a discount as a result.

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@veronykah: Metrolink is no affiliated with LA's Metro system.... It runs the commmuter trains a la Amtrak (same tracks different trains, cheaper prices). Turnstiles aren't an option due to the variety of trains operated on the lines(Amtrak, BNSF, Metrolink).


The big issue with turnstiles is the paper passes (Metrolink) would need to be changed as losing a $238 pass to a machine would severly suck. I agree witht he turnstiles (for Metro) though..

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@ModernDemagogue: They are not in the wrong since their pass clearly states when it is valid. It says on the front "Valid for: MONTH YEAR". hard to misinterpret if you look at it and sign it as you are supposed to. It may be confusing priotr to sale, but not once you ahve the pass.


I wonder if anyone here actually rides Metrolink?

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Looks like someone took a little advice from my post yesterday "How about including an example like: "you can purchase a pass for valid for April trips beginning March 15 through April 14th. Passes purchased after April 14th are not valid for the month of April and may be used beginning in May." How difficult was it to post an example from the start. Oh well, problem solved.

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@blazinrebel: Honestly? Because at this stage of the game it's infinitely easier and cheaper to change the wording on the website to reflect the system that *exists* then to change the system. Seriously.

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@ironchef: Yeah, the person selling him the thing and the guard who let it happen three other times, that was him just being sneaky.

Quit blaming the consumer.