—>BoingBoing Gadgets says that Verizon has been mailing out a leaflet to its customers informing them that the company intends to sell their personal information unless they explicitly opt-out.

Apparently, it provides no instructions on how to do this other than by calling them — and BB gadgets says that customers are reporting that calling them is, well, ineffective.

In any case, they've figured how how to opt-out of the information selling, so if you'd like to opt-out, click here to learn how.

How to opt-out of Verizon's personal info-selling scheme [BB Gadgets] (Thanks, Ben!)