Eventually, If This Trend Continues, Bags Of Chips Are Just Going To Be Empty
Everyone knows that bags of chips are sold by weight and they look big, but are only half full, yadda yadda — but these photos from reader Taylor made us laugh anyway. The bag of chips is only 1/4 full.
Taylor says:
I was ready to enjoy my organic corn chips, when, to my surprise, the bag was 1/4 full of chips! I bought a bag of air, and a handful of chips! WOW! See where the red triangle is on the front? The chips start at the top of the red triangle.
Oh, that's just... that's just not very many chips, is it?

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Comments:
With the insistence upon cutting costs, I would think that reducing package size and materials used would be quite possible, as "settling" down to such an amount is hardly rational. Then again, that would make people think they get less, because people shop with their eyes.
I think I will stick to Pringles.
@corinthos: They make seal doritos?! Are they brown/grey and nacho-blubber flavored?
I jest. But seal doritos sounds funny.
I tried zooming in on the bag but I couldn't read the weight. I work for a snack manufacturer, and by gauging the size of the bag in relation to the size of the poster's hand, I would say that was a 6 to 8oz bag and there is no way that is 6 to 8oz of chips. If the product was run on a automated packing machine, there should have been a check-weigher to reject any underweight bags. Obviously this one got past.
We dont buy many chips but when we do we always try to get them at Costco or BJ's because not only are the bags huge, they are more often than not actually full of chips.
The other best bet ( if you live in the NE) is Market Basket brand chips. They are insane cheap, the bags are large, they are full to the top and they are actually good.
@STrRedWolf:...and hide the effects of the Grocery Shrink Ray.
Mental note, only buy snacks that come in transparent packages.
/mmm pork rinds
Organic air, that sounds really gross is that same air that comes from cows and is bad for the ozone.@oldtaku:
@nicemarmot617: Thanks for the tip, now I'll know to shake the bag before I put one in my kid's lunchbox for school. I would hate to have him sit down for lunch and be like "Sandwich... nom nom nom... Fruit... nom nom nom...Oh, my favorite part of all - chips... nom nom nothing?"
You know, today I went to my local 24-hour grocery, Paul's Market, here in Queens, NY. While the deli guy was slicing and dicing up my cold cuts, I mosied on over to the chips section to see what they had on 99-cent special (you know, they slap the 99cent sticker on a bag of chips even though the MSRP might be 1.29 or 1.49). The brand they usually do it with is Utz (hey, I don't name 'em, I just know 'em). Now, I've been watching Utz use their powerful GSR on their bags and we are now down to 3.75 ounces. I am old enough to remember when a bag was a bag (I think they were 7 ounces if memory serves). Now, I don't know about you, but while I can and do eat a pint of HD or B&J's Ice Cream and will be very satisfied afterwards, the GSR hit that HD took to go to what, 14 ounces, ok, is probably not a big deal in the practical side of things (but still slimy in the GSR way), this GSR to 3.75 is ridiculous. I'd have to buy 2 bags to even think about being saying I had some chips while watching a movie. More like 3 bags to be able to remember eating them. I was thinking of writing in as just a FTR story about it, but after seeing this story about the empty bag, I felt it was duty to report it. Pretty soon we'll be paying them to not eat their chips.
I don't buy the Frito-Lay brands so they aren't an option (for those who haven't read my other posts, I go out of my way to avoid patronizing companies that sponsor - think naming rights - college bowl games, other events, and stadiums). The Wise brand weren't on the 99cent special pricing.
@Thaddeus: from [en.wikipedia.org]
"In the United States, Pringles are no longer marketed as potato chips, but rather as, 'potato crisps.'"
why? (and for the record, that article sucks... i want to know more about the manufacture, especially since they apparently use a special machine. and anyone remember those triangle corn chips manufactured by the pringles company from a few years back?)
@pecan pi: aha! You're the reason all my chips are just crumbs by the time I get home. And here I was blaming the bagger! :P
I'm sorry, this really bothers me, and it has for a while. It's flat-out misleading to put so few chips in a bag that big. And big chip is doing it across the board (not to be confused with Big Chip who I believe is a dancer at a local swingers club). Still, having worked, a while back, for the Attorney General and while there dealing with consumer frauds, while this wouldn't rise to that level...yet, at what point do we say, come on, this is borderline illegal--when there are only 10 chips in a bag the size of my arm?
Outrage. Outrage!
























Did you perhaps get a partially filled bag of chips? What is the package weight on the bag? Try verifying that w/ a kitchen scale?