Circuit City Lies About Guitar Hero Release Date To Get You To Go Away
David went to Circuit City yesterday to buy a copy of the new Guitar Hero game, which, according to our extensive research, is currently on sale at Circuit City. Unfortunately, the employees at this particular store refused to sell him the game, then lied about its release date, so that they wouldn't have to correct an error in their computer system. Why were they so reluctant to fix the mistake? Because the game was priced at $10,000 in the system, and to mark it down to its actual price would "look bad."
David launched an EECB (Executive Email Carpet Bomb) on Circuit City and CC'd us. Let's listen in:
I came to Circuit City hoping to purchase Guitar Hero: World Tour Complete Band Set for my wife's birthday. I had tried several other stores before coming to Circuit City, but all were sold out. When I arrived and asked an associate if they had the complete band set in stock, I was pleased to learn that they had one left. However, when they attempted to ring the item up, instead of the $189.99 list price, the item rang up at $10,000.00. We all had a good laugh at this as the associate went for a manager to clear up the error.
The manager looked at the price and told me that that normally happens when an item is marked unavailable because the item was not yet at its release date. Of course, this game was released last Tuesday, Oct. 28, and the manager and various sales associates told me that they had already sold a ton of them. After speaking to his supervisor on the phone (I believe it was a district manager), I was told that they could do a price adjustment to the correct price, but since that would throw off some numbers, would it be all right with me if they set the item available online, where the price is correct, and just pay for it on the web with immediate "in-store" pickup? I was happy to do whatever was needed, and did not mind helping, so I said sure.
Unfortunately, for the next 45 minutes I waited as the employee trying to make this happen ran back and forth from computer to computer trying to get the inventory and the website to match up. Finally, as I had been in the store over an hour at that point, I asked that the manager just do the price adjustment and let me buy the game. He got back on the phone with the district or regional manager, and I was the told that the Guitar Hero: World Tour Complete Band Set was not supposed to be released until NEXT Tuesday, so they could not sell it to me. This is untrue. Multiple CC employees told me that they had sold many of the sets earlier in the week. Also, here is a small list of stores and sites selling the set as of RIGHT NOW:
--WalMart
--Best Buy
--Target
--Amazon
--CIRCUIT CITY (At multiple stores, according to the website)When I told the manager this was not true and that the manager had in fact earlier offered to simply price adjust the price, the truth emerged. The district manager told the store manager that a price adjustment that large would make their numbers look really bad, so they could not do it. The "It hasn't been released yet" line was just that, a lie to tell me so I would leave. This is unacceptable.
This is what I would like from Circuit City:
1. An explanation why Circuit City's internal variance numbers are more important than a customer trying to spend several hundred dollars at your store, and why I was lied to.
2. An acknowledgment that the item I was trying to buy was in fact available, and that I should have been allowed to purchase it.
3. A phone call from the District Manager, Regional Manager, or higher up at corporate to explain 1. and 2. to me.
Finally, one personal observation...perhaps it is customer service like this that is forcing you to close 155 of your stores?
Sincerely,
David
UPDATE:
David has an update and a happy ending!
David says:
I wanted to give you an update for my Circuit City issue. This morning I got a phone call from the District Manager for the Memphis stores and surrounding areas, Michael. He was "mortified" and had investigated the issue with the store in question as well as the asset manager that the store called. He went over what happened with me and addressed all my points. Apparently, there was a company-wide glitch that goofed up the price for my item. He apologized profusely during our 15 minute conversation, and though I did not ask for it, he gave me the complete band set for free. I just got back from Circuit City, and the game was waiting for me there. So, Circuit City, or at least Michael, really went over and above to address my issue.
This is a test contextual ad for the SHOPPING category. It should appear on all SHOPPING entries, unless the subcategory has its own ad.
Post a comment
Comments:
@idip: When hubby and I were looking at new computers we stopped in. Waited 10 minutes for a rep to help us blow $1,000, when none came, we asked at the service desk. The girl looked at us like we were ruining her day, sighed, went to find someone - never came back. We left and spent our $$$ elsewhere.
I mean, what do they expect?
Ironically I'm sure that the CC death watch had a lot to do with it becoming a problem in the first place.
The store probably wouldn't of cared about just taking the markdown if the company was hunky dory. I'm sure the manager and district manager had heard the rumors too (why else would the manager even bother talking to the DM?) and knew that blowing the entire month on one customer wasn't going to help their odds of not making that list.
Not saying this is justified or "right" in any way. I can just see where they're comming from at a time where I'm sure the manager and DM are just as worried about their jobs.
is this part of the new clearance pricing for the closing stores?
or are they doing some funny math like saying 'we would sell x many copies at 600+ stores at $y dollars, so now that we are closing z number of stores, we need to increase the prices to make up the dollar amount that we would get in volume by having other stores open' ?
on a serious note, this does seem like the kind of customer service that would lead to the end of days for a retailer. blatant and transparent lies ... never a good way to win customer loyalty
I had a fifty dollar CC gift card I received as rewards on my credit card that I was going to use when I bought Rock Band 2. Rock Band came out on a Sunday, so I went to the store and looked around and it was nowhere to be found. After trying to get anyone's attention for 10 minutes, someone finally stopped to help me. After he looks around in the same spots I just did, he calls the "warehouse" to find out about it. They told him it wasn't released until Tuesday, even though it said "Available now" in their own flyer.
I figured I'll just pick it up elsewhere (bought it at Gamestop that same day), because I wanted to get the wireless "guitar" and could use the 50 dollars on that. I kept checking back in the next few weeks, and I'm still not convinced they ever actually received the game or anything else related to it.
This is not one of the stores marked for closing either.
@Haplo9000: IMO, however the GH:WT hardware (drum kit, guitar) are far superior than RB2, and as such, I'm willing to drop coin for that... cause I beat the S@#T out of my hardware and know for a fact that RB guitars suck it.
@catastrophegirl: although i just saw the update - that looks like a good resolution! yay for the EECB!
@PlasmaMachine: You know, that's what I thought too, but since I saw all over the internet at various sites that the release date was Oct. 28, I used that as the release date. I wanted something that I could point to and say "SEE!"
Something similar happened to me 1 year ago when buying Desktop memory. They had an ad for 1 gig of memory for $50 dollars I got to the store and was told that this is a mistake in our ad and that the actual price of memory is $150 dollars. I asked to see the display of the memory and right there in front of my face was the memory they were advertising for the price of $50. They had three extras available but when they rang it up it was $150 dollars not the $50 dollars like they told me in the ad or on the display. I finally recieved it for the $50 dollars when I showed the display inside their own store. Typical Circuit City.
@Courteous_Gentleman: I really did...believe me, I was as stunned as you are. I didn't ask for anything free in my e-mail, as I did not want to come off as a money grubber or anything, but Michael offered it without any prompting. I have it sitting in here next to me in my office even as I type.
@bucklefilledbird: That is why the GHWT forums, both official and non, are riddled with hardware problem threads.
At least when it happened to Rock Band, they responded as well as one could hope. Activision is charging for shipping on their broken instruments.
On a similar note, around April, my friend Gary went to Wal-Mart to get the whole Rock Band box set for the PS3. There none on display, so the head of electronics went in back, and there was one box left. Lo and behold, when we got home an opened it, it was a DEMO SET! The box said nothing on the outside to denote this, but there was a disc in a white sleeve, drum sticks with tethers, and the guitars were not wireless! We sent it back, and asked for another. Didn't have any, so we called every Wal Mart in a 30 miles radius, and none had it for the PS3. Guess Wal-Mart doesn't want his $200 dollars. However, a few weeks later, Best Buy showed an ad for Rock Band at $99! The ad even showed the PS3 box! We ran like hell to Best Buy, showed the ad, and got it! Wal-Marts loss was our gain!
Sorry if this was off topic, just had to get it out there.
This story is a prime example of what is wrong with CC. You have an obvious error which should never occur in the first place, then you have the mentality that you can't help the customer because it would make their "numbers" look bad. At no time did anyone with a functioning brain step up and fix the problem. Everyone in this situation was a slave to "the system" and "the numbers".
This is how Skynet is able to take over, because no one wants to deviate from what "the computer" says.
@Jabberkaty: and doesn't it just ruin the fun of having $1000 burning a hole in your pocket when nobody is willing to help you spend it?
I can't even begin to count the number of times I've been to a store with money in hand, ready to buy something only to have the staff dismotivate me from any purchase whatsoever.
Sad, really. ;-)
@catastrophegirl: I'd like to think the store is considering moving a manager from one of the closed stores into the place of the guy who screwed up here.
CC is hilarious I think. The one by my place had a single customer service cashier open and handling all customer service issues as well as purchases. I waited in line to return my DOA router with people buying games and people with other service issues to talk to the same 19 year old girl who is magically supposed to know everything.
I am pleased to read stories like this. To think, they were worried about NUMBERS making them look bad, the impression left with a CUSTOMER can ALWAYS make you look WORSE. Esp. when said customer puts you on blast on consumerist and an EECB! Props to Circuit City for taking prompt responsible action, even if it was after the fact.
@Lucky225: Sure, it was after the fact, but at that point I really could not have asked for more than I received from Michael, and frankly it was WAY more than I expected.
As a fellow circuit city employee, I sincerely apologize for what you went through at this store. However it is not fair to lump all stores and associates together as one bad apple. I promise that if you had come into my store, you would not have had any problems because we believe in taking care of the customer.
@Tiber: Yes he got a $190 dollar item for free. Only after he was willing to pay $190 for it and they refused to take his money.
They are making fun of CC for losing money when they could have made a sale.
Having worked retail sadly not fixing the price was probably the right thing to do from the store's point of view, if they had sold it at the correct price it would have affected the store buying power, many bonuses and commissions could be lost (could be $3000 or more for a manager if the quarter did not meet expectations) Head offices will almost never fix such errors on a store level so the store would look like someone stole $900. but once it was fixed on the database level everything works fine for everyone and loosing ~$100 is nothing for a normal store like that (although the free game is probably still taken off of the store's balance even though it was arranged by corporate)
I'm not sure if i believe the DM. On the West Coast, part of the Operations of the store now involves a paper to be filled out whenever a price adjustment is done, as to about a year ago, where they could just be done without the paper. The higher up's required proof that the price adjustments were being done to stay competitive and not just to give price breaks. It's no wonder this place is going out of business, they feel that filling out a piece of paper is a strong enough operational tool to get them out of the red and into the green.
@Tiber: Plus the part about the item being free was an update to the story so there is going to be a percentage of comments where that wasn't even there. Just a story about CC not taking the guys money.
@halo969: I went to several locations BEFORE I tried Circuit City; in fact, Circuit City was just a last ditch "It's on the way home" stop. Everywhere else I went was sold out of the Band set that I wanted for my wife. I could get the game easily, but if I wanted all the instruments as well, it was Circuit City's one remaining box set or zilch.
@ShreelaMenelaus: I am fairly certain I did nothing of the sort. In fact, I made it a point to mention that for most of the hour I waited, various employees were running around trying to find some way to "game" the computer into getting the correct price to show up. It was a single "Asset management" employee that was not even present at the store that was the "bad apple". The way I was treated was still not right, but certainly the majority of the people in store were working hard to help.
@nursetim: I do want to point out that at least the original cashier and possibly the store manager seemed to be attempting to help, but apparently didn't have the direct authority to do so. An hour trying to resolve an issue like this isn't exactly tossing this guy to the side. The district manager guy seemed to be the single point of failure.
@mariospants: I hope both you and Jabberkaty followed up with emails to the stores in question saying how, due to inattentive employees, you simply took your money elsewhere, because otherwise companies will never learn.
Sorry, what I looked at was the Band Kit that's not released until Nov 16. It looks much like Rock Band: [www.amazon.com]
@Haplo9000: I guess employees are free to do a lot of things when they know their employer will be out of business in the very near future :) Still, awesome that you got everything for free after going through all these shenanigans.
@howie_in_az: Phrase that will be heard at Circuit City locations across the country:
"What are you going to do, FIRE ME?"
@Mikebrown: So, if you want to look in person, browse at CC, buy somewhere else! IT'S LIKE AN OFFSITE BEST BUY SHOWROOM!



















Can't look much worse than getting delisted from the NYSE. I'm sure they all wonder why they're circling the drain, too.