Do Not Be Fooled By Safeway's 2 for $7 Milk Trick
Reader Michelle says she witnessed someone fall for this clever milk trick performed by Safeway. Luckily, she knows that $7 is more than $6.59.
While shopping at Safeway today I noticed something odd about the "O" Organics Milk. After I listened to a mom tell her daughter she buys "whatever is on sale" I went to purchase my own milk and realized that's not such a good plan. A half gallon was on sale for 2 for $7. Or if your a savvy shopper you could buy a gallon for $6.59. The Safeway website confirms it.
In other news, damn, organic milk costs $6.59 a gallon now? No wonder everyone has been so grouchy lately.
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I'm not sure why this is so surprising. You often save buying in bulk or larger sizes compared with multiples of smaller containers of product. If you were willing to order a hogshead of organic milk, I'm sure it'd be cheaper than 63 1-gallon containers of milk, even at the sale price. This sort of savings in bulk is why those warehouse clubs are often so successful. As long as you know you're going to use all of the product before it goes bad, you might as well buy in bulk and save.
@theblackdog: Good point. If you look at safeway.com, the gallon of skim is actually $6.29 (on sale for $0.90 off). But the gallon is pasteurized, not ultra-pasteurized, according to the product details.
Okay, yes, on a per-gallon basis you'd save money.
But if you WANTED two half-gallons, you would not.
There are lots of reasons you'd want two half-gallons of milk rather than one gallon.
Maybe you have a friend you're shopping with.
Maybe you don't go through milk that quickly so it lasts longer if you open only one half-gallon at a time.
Maybe you're bringing one to your vacation home.
Point is, it doesn't matter. This isn't Safeway marking two of the same items for more than a single two-pack of the same items. It's two different items, which HAPPEN to sum up to the same total amount of product.
You expect multiple smaller containers to cost more than a single larger one. As far as I can tell, this is what we're seeing here.
And yeah, the $6.59 per gallon is pricy. That's why I'd buy a single half-gallon -- if it spoils before I can use it all, I've wasted less money.
Well, I checked their website using a San Francisco zip code. For all the O Organic milk, the half-gallon was $3.50 and the gallon was $6.00. I didn't see the ultra-pasteurized listed, but that may have been because of the zip code I used.
On another note, isn't this the way it is supposed to work? Generally, larger sizes are going to be cheaper per ounce. I find it odder when two half-gallons are cheaper than a gallon personally.
In normal dairy products, Skim (Fat Free) milk is almost always cheaper than the varieties with higher fat content.
Here in Oklahoma, $3.60 is the absolute minimum price you can find for a half-gallon of organic milk, and that's at a large health food store here. The supermarkets (Homeland, etc) charge an outrageous $5.00-$6.00 per half gallon. Nice to see that we're just on the short end of the stick and it's not a massive hike of milk prices.
Having just bought milk yesterday at Safeway ('O' organics 2% Milk, Ultra Pasturized), the half-gallons here were on sale for 2 for $6, or, $3 each. We buy in half gallons because there is no way we'd drink an entire gallon of milk a week. So, buying larger and cheaper isn't always the better value. No rip off here, unless that woman bought two half-gallons instead of the gallon and they'd drink it all before the expiration date. (And if she was buying 'whatever is on sale' here the regular Lucerne milk is on sale 2 Gallons for $5.98, which really highlights the holy crap! cost of organic items.)
I had to buy the organic stuff a couple of weeks ago because they were all out of the other. I couldn't believe how expensive it was!
I've never seen 2-half gallon deals. The Safeways in my area always have deals in store on 2 gallons, something like 4 dollars for one, 5 dollars for 2. It's a really great deal but there's just no way I can get through 2 gallons before it goes bad.
Folks. Read the comment code. Editorial choices (e.g. "this is a non-story") are to be emailed, not put in comments. Comment about the article meaningfully.
I used to work for a dairy company, and it was quite the eye-opener.
Know what the difference is between a gallon of homogenized milk and a gallon of 2%? The difference is 1 gallon of filtered water and a little time in the mixing machine. No kidding, that's it.
The bottling plant got a tanker of cream a day, just thinned enough with water to flow through the pipes. They watered it down to make heavy cream.
Yes, homogenized milk costs more per gallon than 2%. But I'd almost guarantee that it costs less for 1 gallon of homogenized than for 2 gallons of 2%. Homogenized is the same stuff, just with half the water. Buy a blender and mix in a gallon of pure water (generally not tap water, btw). Voila! 1 gallon of 4% milk becomes 2 gallons of 2%!
Ever wondered what was in fat free milk? By law, it has a maximum of 0.5% milkfat, and the rest is filtered water. Fat free milk cannot actually be 100% fat free, since then it would be bottled water.
I still have all the fat contents memorized...
@Difdi: Erroneous! Whole, 1%, 2% and Skim milk will often have the same level of nutrients, i.e. calcium and other vitamins. Further, the calorie content of 2% is not twice that of 1%, nor is it half that of 4%. Either you were working at an illegal bottling plant, or you're just making shit up.
Erroneous! Whole, 1%, 2% and Skim milk will often have the same level of nutrients, i.e. calcium and other vitamins. Further, the calorie content of 2% is not twice that of 1%, nor is it half that of 4%. Either you were working at an illegal bottling plant, or you're just making shit up.
Yeah, I must be lying. That, or Vitamilk is an illegal bottler. Or you could be wrong.
Given the choices, and the fact that I was referring to Vitamilk's own recipe for mixing milk...I'd have to go with the third one, you're just mistaken.
@Difdi: I don't know where or what dairy you worked at; but that not way you make 'milk'.
Milk processed anywhere (organic/normal) based on fat content. The more a company can squeeze fat percentages-- they make more money.
Dairy processing plants only get three types of milk tankers in: whole milk, skim milk or split-tankers (2 compartments per tanker, 1 for whole and 1 for skim). The milk is agitated with a portable impeller (think small motor boat engine) for 20 or 30 min. A QC sample is taken with a dipper (long-necked cup) that sample is processed in a variety of ways. APC and Coliform counts are done, tests for the detection of antibiotics are done, freezing point tests are done. Furthermore, a small aliquot of milk is warmed and fed into an analyzer which spits out %fat, %solids and %protein. Finally, another aliquot of milk is pasteurized in a microwave for a taste test.
If everything is up to snuff, you tell the receiver to start pumping, and the guy running the homogenizer and pasteurizer will look at the current specs of the load. The milk may or may not be put in another silo depending on the needs of the plant.
The mixing of skim and whole milk does give you the variety of milk you can purchase: skim, 1%, 2% and whole milk. The FDA does have guidelines for each milk product. It is true that skim milk can BE up to 0.5% fat but that is not usually the case unless someone is too lazy to flush out the bowl. 0.5% skim is a money-waster. Ideally, you want skim to be 0.01 to 0.15% fat. Any more and the supervisor will have your head. Likewise, it goes the same for others: 1% (0.9 to 1.1%), 2% (1.85 to 2.1%) and whole milk 3.25% (3.1 to 3.35%).
Yes, I did work in a dairy about 15 years ago for 4 years(at Stop&Shop's QC Lab) as a QC tech and I could have been manager at a competitor but who wants to go Lynn?
Peoples, always remember to look at the plant code when comparing prices. Most name dairies produce store brands; and regionally speaking they all get their milk from the same farmers too.
@forgottenpassword: i'll usually pick up a half gallon because we won't go through a full gallon before it goes bad.
more expensive per ounce? yes.
cheaper based on what we use? yes.
@Difdi: Nice job refuting any of the facts I gave you. "No, you're wrong" doesn't really make a good argument.
@PhilWeinstein: The milk spoils so fast because its 'organic', meaning it has eschewed thousands of years of agricultural advances in the name of 'purity'. Meaning your expensive organic milk is of poorer quality than the cheaper industrially produced milk next to it.

























Isnt half-gal milk more expensive because its more of a "convenience size"?