Costco Helps You Deck The Halls... In August
Reader Darascon spotted this lovely example of summertime Christmas Creep at his local Costco.
Was walking through my local Gaithersburg, MD Costco shopping for my 55 gal drum of mayo when I spotted the creep. Now America's cries for 100 yard bolts of wrapping paper and 50 yard rolls of ribbon have been answered. Forgive the somewhat craptastic photo, was taken with my cell.
You are forgiven, of course. It's the Christmas Spirit in us, we guess.
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Comments:
A big part of Costco's target market, though, isn't consumers but small business owners. If you're a small business owner who plans on reselling some of that stuff -- perhaps using it to make gift baskets or the like -- then you're going to need a supply laid in well before normal Christmas sales season.
@robocop_is_bleeding: Yeah but what if Jesus comes back in 2010 and abolishes Xmas...then the jokes on them!
Besides, if you live in MD you know that Gaithersburg is always ahead of it's time! I haven't noticed any creep up in Baltimore but who knows, I'll start paying more attention. Besides, I still have yards of Xmas paper left over from last year and I stocked up on lights after Xmas. 50% off lights FTW!!!
Why would anyone buy this kind of crap anyway? I could understand buying the Christmas gifts early so as to budget things and get it out of the way, but why would you buy Christmas decorations every year? Don't you people already have this stuff in boxes from last year? Do you just throw out the decorations when you're done with them? Not very intelligent. Seems a reasonable person would save some of this Christmas crap in a storage box and reuse it from year to year instead of buying new crap from China every year.
@coan_net: I agree with your position. Not only are people buying these early x-mas items. I'm guessing the "haha I'll beat the rush crowd". Also look at the stores that have this early x-mas stuff, they're opportunists Walgreens with the wrapping paper and Costco. After they shrink their back to school isles, it's logical to fill the spaces with these early Christmas things. I wish they would market more halloween stuff at this time, but even that doesn't seem logical. Summer is killed off way to early.
@dragonfire81: Do most people really buy Christmas-themed items for gifts? Do they want to buy their Christmas tree and ornaments in September? Do they want to hear carols in October? That's what Christmas creep is. Buying your presents early is just personal preference.
Also, why no Hanukkah creep?
@pgh9fan: Someone on customerssuck.com said that two of the reasons Christmas stuff goes out so early is because 1) they get too much of it to keep it all in storage and 2) it's way too much stuff to try to put out at the same time. So some of it starts showing up on shelves early to make room and make less work for themselves the day after Thanksgiving.
I've never seen a store overloaded with Hanukkah stuff so I guess neither of those reasons apply to Hanukkah stock.
@LiquidGravity: I dunno, this year we've actually been getting explanations for it in the comments. Knowing that there's a logical explanation for some of it makes me less cranky.
@nicemarmot617: Some people DO want to buy their stuff early. And I never hear caroling in october, if I did, it would be nuts.
All I see the christmas creep as is people buying decorations and stuff early. It's not going to be less hellish when the season officially starts after thanksgiving and all the sales happen.
@harvey_birdman_attorney_at_law: It's not as if the same people are buying decorations every year. Perhaps you didn't have many decorations last year and you want to buy more like me and my wife. Perhaps your old decorations are worn out. Or perhaps you're the type that actually does throw away all the little stuff year after year.
But again, all I'm seeing is decorations out early. When I see them doing christmas sales in September, then I'll complain. That will kill the season, not this. However for every person that does their shopping early, about 100 people will wait until after thanksgiving.
AFAIK Costco has always done stuff like this. I worked there one summer and the merchandising manager told me that they typically start stocking items ~3 months ahead of season. So you could find yourself a nice swimsuit for the summer in March for example. That's just their general rule - keep the merchandise about 3 months ahead.
someone already commented on this two weeks ago on another christmas creep article:
Costco actually had a great explanation for this awhile back..
Some key highlights:
-As has been mentioned, for the sake of resellers
-Since they can't really afford clearance sales and such, they want to insure that they get everything sold before the holidays are done
-They use what would otherwise be downtime in factories which make seasonal merchandise
The whole article, along with a calendar of "The seasons of Costco" are at























It sure looks Christmasy on top of that pallet. Those bleak Soviet cubbyholes make me pine for the yuletide spirit.