Label-conscious consumers are skipping over high-fructose corn syrup in favor of products sweetened with natural alternatives like cane sugar, honey, and fruit juice. Finding HFCS-free items takes work, but the Corn Refiners Association worries that consumers are increasingly up to the challenge. They recently launched a “major marketing campaign” to defend their chemical concoction. Are you paying any attention to the sweet brouhaha?
High fructose corn syrup has become a favorite target of the health-conscious as an alleged cause of America’s obesity boom. A typical 2-liter bottle of soda contains 15 ounces of corn syrup, according to the U.S. Department of Agriculture. Whether it’s really at fault is open to debate.
The Corn Refiners Assn. contends that high fructose corn syrup is just as natural as table sugar and honey. Others say it’s not natural at all, because it is manufactured through a chemical process and does not occur in nature by itself. The Center for Science in the Public Interest called the corn refiners’ campaign “deceptive.”
We prefer real sugar, and eagerly greet Passover as the holiday with the Kosher Coke. How about you?