Starbucks Coffee No Longer "Over-Roasted" And Doesn't "Taste Burnt?"

Starbucks debuted their new “everyday” coffee blend yesterday and the initial reports say that the new roast seems to be a reaction to all the “over-roasting” criticism that is routinely hurled at Starbucks.

Some reporters from the Chicago Tribune stumbled into a few cups of the mythical new brew a day early. Their description of the experience is weird and gross, but enlightening:

We felt like spies ordering it, photographing it, sniffing it, cupping it, gargling it and finally gulping it down. So here’s the scoop: Pike Place delivers a pretty great cup of joe. It’s got a light fruity and nutty aroma, a smooth feel on the tongue but nice body and no wimpy finish. This lighter roast (clearly a response to widespread complaints about Starbucks’s penchant for over-roasting) allows a broader spectrum of flavors and aromatics to emerge, things that can sometimes be burnt away in a darker roast. Starbucks might not like this, but it kind of reminds me of Dunkin’ Donuts’ house coffee.

We suppose that’s good news for you people in California who are always trying to get me to mail you bags of Dunkin’ Donuts coffee, though we’re not sure why Chicago Tribune reporters (who presumably have access to Intelligentsia coffee) would be sufficiently excited about some new Starbucks joe that they’d gargle it. I guess everyone pines for the coffee they can’t have, eh?

So what do you think? Does the new Pike Place Roast still “taste burnt?” Or is that sad chapter in our nation’s history finally over?

Starbucks’ new Pike Place Roast drips out early in Gold Coast [Chicago Tribune]
(Photo:Travelin’ Librarian)

Comments

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  1. APFPilot says:

    I had a cup yesterday and I thought it was terrible. It tasted bitter, yet watered down…..

  2. dry-roasted-peanuts says:

    It only tastes burnt if you drink it black. Milk FTW.

  3. ConsumptionJunkie says:

    If you add milk the flavor goes away.

    Pike Place coffee is a cheap gimmick.

  4. ChuckECheese says:

    I had a cup of this yesterday, and it didn’t taste anything as described in the Tribune article. It was weak, watery, considerably acid, and still bitter, but not as bitter as SB’s usual coffees. It tasted like weak coffee, or over-extracted coffee, or even percolated coffee. The aroma was lacking too. There were none of the flavor notes I expect from a light roast coffee. Maybe the local SB didn’t make it right. They also didn’t have the registers programmed for the coffee, so I’m wondering if the local store isn’t on the ball in numerous ways. I’m not a SB fan, but not a SB hater either. I just call it as I taste it.

  5. ivanthemute says:

    Still tastes like crap. Think Folgers mixed with Maxwell House and add too much water.

  6. KD17 says:

    When I feel like paying to much for coffee I think I’ll just keep going to Caribou Coffee. Yeah I know it’s probably the same as Starbucks, but it’s taste better to me.

    Okay I’ll probably go try it, but I tell you now I won’t like it.

  7. HeyThereKiller says:

    So it tates like Dunkin Donuts coffee, but is more expensive and not as good… i’ll stick with Dunkin

  8. What The Geek says:

    Let me start off by saying I’m a little bit of a coffee snob.

    I can’t speak for the everyday roast as I haven’t tried it yet, but what I can say is that there was about a five year gap between visits to starbucks for me. At the beginning of the five year gap was winter of 2002. I infrequently visited starbucks back then, and finally just gave up on them due to the burnt flavor the coffee had. Fast forward to November of 2007. I can honestly say it tasted like in that five year gap, there had been some improvements. While the coffee did still taste a little like the beans had been slightly over roasted, it no longer tasted burnt to me. It wasn’t perfect, but it was a great big leap forward from the last time I had visited a starbucks. If these rumors about the everyday blend are in fact true, I’ll have to give it a try.

  9. backbroken says:

    It’s coffee. Get over it. If you want to write pretentious beverage reviews, get thee to the wine section where you belong.

  10. LorneReams says:

    Wasn’t bad…it did have notes of DD house blend. I still prefere their micro bolds (Guatemalan, etc.).

  11. LorneReams says:

    @HeyThereKiller:

    It’s actually cheaper then DD by about .10, at least where I live ($2 vs 2.10 for a large)

  12. What The Geek says:

    lol – taking a second to read some of the other comments that popped up while writing my last one, I think I’ll have to retract my statement about giving the everyday blend a try, and replace it with one about how I’m gonna keep on avoiding starbucks.

  13. char says:

    I actually think it’s pretty decent, a big step up from their super burnt stuff, but it’s not going to be a revelation if you’re already drinking great coffee.

    In the meantime, the marketing seemed to work, a big line at SB today, every single person ordered the damn cup. I’m such a sheep, BAAAAAAAAAAAAAAAAAHHHHH

  14. oldtaku says:

    Just FYI, people in SoCal can get Dunkin’ Donuts Coffee at Costco. 3 pound bags (I think – maybe 2.5 pounds?) of beans for less than $10, so of course it’s a fraction of the price you’d actually pay for buying it at Dunkin’ Donuts.

  15. oldtaku says:

    Just FYI, you people in SoCal can get 3 pound (I think, maybe 2.5 pound?) bags of Dunkin Donuts coffee beans for less than $10 at Costco. Which is again a fraction of the cost of actually buying it at Dunkin Donuts.

  16. backbroken says:

    Anybody know where I can get Dunkin Donuts coffee in the SoCal area?

    Just joshing you, sarusa.

  17. gamehendge2000 says:

    I have recently switched allegiance from Dunkin coffee to Honey Dew Donuts.

    Honey Dew’s flavored syrups are way sweeter, plus they add more sugar.

    barely tastes like coffee at all in fact

  18. Sherryness says:

    @backbroken: If you want to be snarky, get thee to the WordPress help forums.

  19. chucklebuck says:

    I tried it yesterday, and I was not liking it. In fact, I think it’s my second least favorite, just edging out “Christmas Blend” (which I think is secretly all the old stuff they have trouble moving dumped into a bag).

    This morning I switched back to the Gold Coast and was much happier.

  20. deedrit says:

    Jeez, everyone is so f*cking picky.

  21. ConsumptionJunkie says:

    @ChuckECheese: Agreed.

    Pike Place tastes like flame-broiled skunk piss.

  22. homerjay says:

    see? I told you guys Tweeks was better.

  23. Falconfire says:

    @LorneReams: Holy crap where do you live. Here in Jersey a EXTRA large goes for 2.10 which you can not even get at Starbucks.

    As for backbroken you saying that is as much as me saying “its just wine” or “its just a cigar.” For many people (more so than wine I might add) its not JUST coffee.

  24. Whiskey Tango Foxtrot says:

    Starbucks? BAH! Tim Horton’s all the way!!!!

  25. trillium says:

    Fox Hollow Coffee all the way – I haven’t needed to step foot in SBs since finding this bliss is a cup!

  26. @Falconfire: Amen, brother. You don’t have to be a snob to know what sucks and what doesn’t suck.

  27. snoop-blog says:

    I’m no expert, but I think Maxwell House is the best tasting coffee. Even folgers tastes too burnt.

  28. slowreader says:

    Never liked SB that much. Espresso Roma FTW

  29. dry-roasted-peanuts says:

    @snoop-blog: Well, it is good the last drop.

  30. PinkBox says:

    I tried the new blend yesterday, but wasn’t impressed. It was pretty bitter, even with my usual cream & sugar added.

    I’ll stick to making my own coffee at home via french press.

    I did like the new plastic stoppers for the holes in the lid!

  31. Nelsormensch says:

    @Neecy: Yes, except that Tim’s coffee *by itself* tastes pretty foul. But you cut it with hot chocolate (the “mocha”), it’s mighty fine. As an American expat now living in Vancouver, if I had to return to the Motherland, I’d miss Tim’s something fierce.

  32. chiieddy says:

    @LorneReams: Dunkin pricing defers from franchise to franchise. I’ve gotten the same cup of coffee in two different parts of Boston for two different prices.

  33. Claystil says:

    Isn’t some level bitterness typical of a good light roast?

  34. Whiskey Tango Foxtrot says:

    @Nelsormensch: I’ll have to try that combo. I’ve honestly never had a bad cup at Timmy’s. Conversely, every cup I’ve had at Starbucks has required liberal amounts of cream to dull the burnt taste.

  35. kaden says:

    @ConsumptionJunkie: Full props for actually drinking flame broiled skunk piss in order to make an informed comparison; your dedication to comprehensive product testing is appreciated.

  36. backbroken says:

    Man….don’t mess with the coffee mafia.

  37. starbreiz says:

    Wow, no DD here at all? I always thought it was odd – in NH you can’t spit without hitting a Dunkin Donuts. I just assumed they were scarce in CA.

  38. moosetoga says:

    I’m one of those supertaster people, so I tend to like my coffee black and as bitter as possible. I guess this is why I’ve always been partial to Starbucks. Lucky for me, there’s one in the building I work in, and they take our employee debit cards (which makes the purchase tax free). I’ll be staying away from Pike Place, which, by the way, is about as stupid a name as I have ever heard for a food product.

  39. weakdome says:

    It’s got a light fruity and nutty aroma, a smooth feel on the tongue but nice body and no wimpy finish.

    I’ve often been told the same about myself.

  40. karlrove says:

    The average Consumerist reader is quite the coffee connoisseur. Maybe some of you should quit your day job and start a coffee company.

  41. Robobot says:

    I really do not understand why this has made national headlines. As much as I love coffee, no brew should be on the front page of Yahoo.

    Anyway, could it be that the over roasting isn’t even the problem? Seems to me that they are just getting cheap beans and over roasting them to hide the bigger issue: quality! I could be incredibly biased because I work in the coffee biz, but they seem to have quality issues overall.

  42. SomeoneGNU says:

    As a hobbyist coffee roaster, I was very interested in seeing if they came up with something new. I’ve tried it two days in a row now, and have come to the conclusion that it’s probably a columbian base with a bit of brazillian mixed in for complexity.

    Now, with that said, it’s not a bad cup of coffee but it’s not a great cup of coffee. I found almost no complexity in it, but it’s not always bad thing. Sometimes coffee can just be drunk to be drunk. I didn’t experience the bitterness which I’ve seen other people talk about, but I will agree that it feels “watered-down”. For a South American blend, it’s hardly as acidic as I would’ve thought but it did touch a bit on the acidic side.

    It’s a little refreshing to know there’s a “semi-decent” cup of coffee at Starbucks. Even if I didn’t roast I probably wouldn’t make it an everyday coffee. It’s a decent “I need a cup of coffee but not free office-sludge coffee” coffee, but it’s missing depth and complexity.

  43. quagmire0 says:

    @Neecy: I had some co-workers who talked up Horton’s a bit, and when I was in NY I decided to try it. I have to say I was a bit disappointed. Not as magical an experience as I had expected. I’d say Dunkin beats them easily in terms of taste.

    As for this Starbucks, I just wish we had more Caribou Coffee locations around me! We have one that is about 25mins away, and in between that and my house is probably 4 or 5 Starbucks. There’s actually a Dominick’s (grocery) that has a Starbucks in it, and about 100 feet in front of the store there’s a standalone….Starbucks! Then about three blocks down they’re putting in….a Starbucks! :(

  44. BillyShears says:

    Drinking a cup right now, and it’s really a lot better than what I normally tend to get when I order a “tall coffee.” I’m happy that this will be the consistent flavor for that kind of order. The weekly rotation is good in theory, but their beans ARE over-roasted. Well, except for Pike Place (apparently).

  45. Kerkira says:

    @moosetoga: Er, no. Supertasters have heightened sensitivity, therefore would not seek out foods that are (.e.g) “as bitter as possible”. Unless you’re trying to say that you’ve been tested via one of the approved methods, in which case you’re a supertaster and a freak.

  46. jscott73 says:

    I prefer my coffee beans to be individually hand roasted, one at a time in a spoon, over an open flame. That way it’s like drinking pure pretentiousness.

  47. Robobot says:

    @karlrove: I know you’re just being snarky, which is totally understandable in this thread, but to be honest your suggestion happens quite a lot.

    A lot of our customers show interest in starting their own shops. Most of them never follow through, but one of our hardcore customers just took over management of our locations. She is loving the coffee life. It’s the only addiction that can lead to a legit career!

  48. moosetoga says:

    @Kerkira:

    *reads own link*

    Goddamit. The concept was explained to me by a co-worker and I didn’t check to see if she knew what she was talking about. I guess that makes me a… non-taster?

  49. Vilgrom says:

    @quagmire0: It’s the same here, but with Dunkin Donuts. In my very small town, there’s one location in a walmart and another standalone store less than a mile away.

  50. trujunglist says:

    You know, the fucking coffee in Europe is way, WAY better than American coffee. You should really get it from Europe, just like your fucking chocolate you goddamn snobs.

  51. ehrgeiz says:

    @Nelsormensch: “As an American expat now living in Vancouver, if I had to return to the Motherland, I’d miss Tim’s something fierce.”

    Just move to Columbus, Oh we have lots T.H around here its great. I agree the mocha is great.

  52. SuffolkHouse says:

    Is this like changing old Coke to New Coke?

  53. katekate says:

    @trujunglist: Hah, you rule!

    I refuse to believe anything at Starbucks that isn’t syrup-ed or frothed within an inch of its life such that there is no coffee taste left would ever taste good. I love coffee, which is why I don’t go to Starbucks.

  54. louveciennes says:

    Eh regardless, if I’m going to buy coffee I’ll get Peet’s. I’d rather make my own because I’m Cajun and like coffee with chicory, which no chain sells ’round these parts.

  55. rjhiggins says:

    @SomeoneGNU: “…but it’s missing depth and complexity.”

    And we have our winner of the pretentious-bore-of-the-day award.

    For chrissakes, it’s a cup of coffee from a chain that has thousands of stores. Most customers drown the coffee in cream, syrup and sweeteners anyway. They ain’t looking for “depth and complexity.”

  56. scoopy says:

    @trujunglist: Don’t we have anything better to do than sit around our computers and talk about Stabucks new coffee? I don’t.

  57. milk says:

    @ehrgeiz: Ha! Who the hell wants to live in Ohio?

  58. @SuffolkHouse: Is this like changing old Coke to New Coke?

    Yes, they plan to switch back in two weeks. Cleverly, they’ll substitute High Fructose Corn Syrup for sugar when they bring back the old Starbucks. People will be so happy to get the old stuff back they won’t notice the HFCS until years later.

  59. Manok says:

    I drink sanmiguel three in one coffees I buy in bulk from the filipino grocery. Stuff is awesome.

  60. Witera33it says:

    I really love coffee. I mean I adore it. There is a wealth of variety of flavors out there. I think that many people who have posted here about the flavor of starbucks new coffee using language that others are saying is pretentious just love coffee much as I do. What kills me is that people pay through the nose for coffee that tastes cheap. If I were to pay as much as starbucks asks for their crap I would expect Jamaican Blue Mountain, not flat, burnt, stale, crap.
    It sounds like they are offering a light roast. That means more caffeine and more kick. It also means less sugar and milk, and that means coffee that is ALOT healthier.

  61. katekate says:

    @Witera33it: I also love, love, love coffee, but I think this bullshit is pretentious.

  62. Wimpkins says:

    I will try it, hope it’s cheaper.

  63. katylostherart says:

    AND TODAY THEY HAD THE MOUTH HOLE COVER STICKS! evolution is a long and bumpy process…

  64. @trujunglist: You should really get it from Europe.

    That sounds like you’re advocating killing the environment by airlifting fresh-roasted beans over here. They’re using the same equipment and bean sourcing in Europe. Although some countries have a longer, uninterrupted tradition of good coffee*, theoretically you can get the same stuff here, just not in Starbucks.

    I support my local** coffee roaster (Duncan Coffee Company), thank you.

    * A “wag of my finger” goes to the percolator and pre-ground robusta beans (e.g. Folgers). Your economies of scale killed American coffee in the mid-20th century. A tip of the hat goes to Starbucks for bring Coffee back.
    ** Local is defined as within a 150-mile radius, close enough for overnight ground.

  65. snoop-blog says:

    i’d hate to see where we’d be as society without our daily caffeine dose. it all makes since now. coffee is a government conspiracy to make us work more and sleep less. of course it’s addictive, makes it easier to coever up. that’s why kids won’t drink it, at least until the government figures out how to get rid of those damn child labor laws.

    seriously though, think about how productive we’d be without it.

  66. u1itn0w2day says:

    Many things taste great when they’re free or the employees are going out of their way to do something new.Wait til the free coffee Wed are done and the barristas think they have the new brew down pat.

  67. baristabrawl says:

    @backbroken:

    Agreed.

  68. @snoop-blog: Sometimes I wonder the same thing about life without beer (voluntarily, of course). It’s kind of like they cancel each other out.

  69. theysaidwhat says:

    I’ll stick to the SB Verona, made at home.

  70. snoop-blog says:

    hey i think we can at least all agree coffee is best served HOT!!!! coffee is about the only thing that doesn’t taste bad after microwaved (at least i think). i’m a slow sipper, so my cup gets cool before it’s gone.

  71. SomeoneGNU says:

    @rjhiggins:

    And we have our winner of the pretentious-bore-of-the-day award.

    WOOT! I won an award!

    So, were you born with the stick up there or somehow get inserted later in life?

  72. backbroken says:

    @rjhiggins: I’m telling you….DON’T MESS WITH THE COFFEE MAFIA. All it takes is for one of them to have missed their cup this morning and BLAMMO!!!

  73. MercuryPDX says:

    @snoop-blog: Actually, I like it iced with a splash of Half & Half to make it cloudy.

    It goes down quicker. ;)

  74. snoop-blog says:

    @MercuryPDX: well i do love me some moolates, but is that even considered a coffee drink? what about a frappachino or however they spell it.

  75. justinleon says:

    I tried a free sample at my Starbuck$ and I think it tasted like burnt wood.

    Sbux don’t break what wasn’t broken.

  76. boss_lady says:

    @Neecy: How can you stand it?? I’m a proud Canadian, but it tastes watered-down, generic, and weak. It’s truly the McDonald’s of coffee. To each their own, though.

  77. Topcat says:

    I went yesterday to try a cup of their new brew in Vancouver BC, and the store I went to didn’t have it. What they did have new in stock, however, are Top Pot Doughnuts, which are quite possibly the best doughnuts in the NW. $2 for a pastry is steep, but so damn good, and they alone will force me to go to a Starbucks with more regularity than my usual once every few months.

  78. modenastradale says:

    @trujunglist: Yikes. Small chip on the shoulder?

    It isn’t snobbery to take pleasure in the delicate flavors of foods you love, or to have high standards of consumption. I myself don’t really care for coffee, but I have deep love for chocolate and red wine.

    My diet doesn’t allow me to eat much chocolate — so you can bet that when I do indulge, I want it to count! Similarly, I won’t drink inferior wine. It’s not because I have money to burn (I don’t); it’s because I drink wine for the flavors, not to get drunk. I buy the good stuff. I just buy it very rarely.

    I’ve always thought that, as a country, our consumption habits are so strange. We’ve always focused on quantity over quality, even in areas (such as chocolate and coffee) where quantity isn’t the problem. We’ll overstuff ourselves on huge portions of mediocre food from chain restaurants – even though a reasonble portion of better food would cost the same.

    On top of it, there’s often this knee-jerk aversion to anything perceived to be “gourmet.” A friend once told me, “I’d never eat anything so pretentious that it has truffles in it.” It seems odd to turn a plate of food into such a statement of identity. (I later served the friend some pasta with black truffle. He said it was incredible, of course. “What’s in it?” “Oh, just tasty mushrooms.”)

    Countries like France and Italy have many flaws. But, I do believe they’re ahead of us on their attitudes toward consumption.

  79. Whiskey Tango Foxtrot says:

    @boss_lady:

    You DARE compare Timmy’s to McD’s? BLASPHEMY, I say!!!!

    On a more serious note, you are right, of course, that when you get down to it, its a matter of personal taste. I did a stint at McD’s in my teens, and many loved their coffee. My own Mother prefers the anemic brew they make at the local 7-11.

    Starbucks obviously has enough of a loyal following, even if I don’t care for their product. With so many individual preferences when it comes to coffee, its no wonder there’s a coffee-shop on every corner (and sometimes in-between.)

  80. kapow! says:

    One word: Stumptown

  81. V-effekt says:

    I had it, it was OK, not that much different, except it did -feel- like it had more caffeine. Both I and a co worker said it made us a bit jumpy.

  82. maztec says:

    Second word: Stumptown or Batdorf & Bronsons

  83. bohemian says:

    @snoop-blog: Coffee is the only thing that keeps me from throttling my fellow humans each morning. I don’t want to experience a sudden loss of coffee nationwide.

  84. ManPurse says:

    I will dare to say it. Dunkin Donut coffee sucks. I know it’s super cool to love DD coffee for some reason. But honestly. It’s gross. And if this new Starbucks blend tastes like DD coffee I will cry.

  85. ManPurse says:

    @Kristinap815: Truly some of the best I’ve ever had.

  86. Comms says:

    @backbroken: “It’s coffee. Get over it.”

    I’m sorry you’ve never had a good coffee in your life :(

  87. Imaginary_Friend says:

    @modenastradale: That post is golden. And all too true.

    @trujunglist: Don’t hate on people who appreciate quality; that just means there’s more crappy food for guys like you.

  88. yagisencho says:

    I like Starbucks well enough, but I agree with the general opinion that their beans are overly-roasted. I much prefer the 3 lb bag of Costco organic that we grind and brew at home. We use a Burr grinder, filtered water, and a gold-plated filter drip brewer. Rich and smooth.

  89. MercuryPDX says:

    @snoop-blog: I’m not talking to fancy slushie kind or even Iced Americano… just regular old Iced Coffee with no “classic”.

  90. backbroken says:

    @modenastradale: I know you didn’t reply to me, but I wanted to respond because I think you hit on the disconnect going on here, even if you misinterpretted trujunglist’s reference to the chocolate post from earlier today.

    I totally agree with most of what you wrote. I absolutely don’t think that it is pretentious to drink gourmet coffee. I probably feel the same way about beer that others in here feel about coffee.

    However, describing coffee as:

    “…light fruity and nutty aroma, a smooth feel on the tongue but nice body and no wimpy finish. This lighter roast (clearly a response to widespread complaints about Starbucks’s penchant for over-roasting) allows a broader spectrum of flavors and aromatics to emerge…”

    is absolutely pretentious and its kind of funny to some of us that some people (Sherryness for example) take coffee so seriously that they are offended when it is pointed out.

  91. jkarasik says:

    In San Francisco, I get my daily Dunkin Donuts fix right at home. I subscribe to DunkinDonuts.com for a scheduled delivery. I buy about six weeks worth so even with the cost of shipping, I’m paying less than $10.00 a pound.

  92. Vilgrom says:

    @ManPurse: I drink my coffee black, and I wholeheartedly agree. Dunkin Donuts is awful. All the blends are far too bitter, and even if you do load it up with sugar and cream, there’s ALWAYS an unpleasant aftertaste.

    I’m no snob, but I know what’s good, and DD isn’t.

  93. Lambasted says:

    Starbucks has the worst coffee I have ever tasted. I have no idea what draws people to pay upwards to $4 a cup for that horrid concoction. When in law school I used to occasionally choke it down when I needed something to get me through my late night classes; unfortunately it was it was the only coffee shop open late. I tried to mask the taste (usually to no avail) by loading it up with cream and sugar. It always had a strong bitter taste and often would upset my stomach.

    No matter which Starbucks I go to it is always the same nasty taste. I try to avoid their coffee like the plague but to their credit, they do have a strong foothold in most establishments.

    I have yet to try Dunkin Donuts coffee though I know people rave about it.

  94. @backbroken: [This description] is absolutely pretentious and its kind of funny to some of us that some people (Sherryness for example) take coffee so seriously that they are offended when it is pointed out.

    You have a light fruity and nutty aroma.

    Coffee is serious business. Why can’t we take coffee seriously without being accused of pretentiousness? Maybe you’ll understand after studying your SCAA Flavor Dynamics Taste Training Kit again.

    Or do you have a hobby? Sports perhaps? OK, let’s say it’s sports. I have news for you: when you talk about RBIs or FTM-A, you sound pretentious. (Please do elaborate on your hobby if it’s not sports.)

  95. @backbroken: Besides, if you think Monica Eng’s review of coffee is pretentious, consider her review of water:

    I judged each cup of water (A to D) on clarity, nose, body, taste and finish. Three tasted slightly sweet, bland and round but one had a slight mineral flavor, a thinner body and a clean refreshing finish. [leisureblogs.chicagotribune.com]

    But seriously, people who review food for a living at a reputable newspaper like the Chicago Tribune didn’t walk in off the street and start making shit up like you contend.

  96. quatrevingtquatre says:

    If Starbucks’ business was based on producing a quality cup of coffee (and not based on people who are too lazy to make their own/want the status symbol of one of their cups), they’d have been out of business ages ago. As it is, even if PP blend is just as shit as the others, it won’t make a bit of difference to the average consumer.

  97. Oryx says:

    I suggest you all start drinking some premium loose leaf teas…then you don’t have to deal with Starbucks or its many permutations.

  98. alfundo says:

    I am a coffee snob, I admit it. For me it’s DD or nothing. So if fourbucks is bridging that gap between DD and burnt coffee I’m all for it. I have been know to visit a SB in areas that don’t have any Dunkins.

    I have access to DD coffee at $5 a pound and at that price I have turned some of my far away friends into coffee snobs as well.

    Kudos to Starbucks for recognizing the undrinkability of their blends.

  99. boss_lady says:

    @Neecy: My dad is one of the McD’s people that grabs coffee and a muffin for $1.50 every morning- he can’t miss it. He’s not fussy about coffee, though, so long as it’s not too weak. I’m not even a Starbucks groupie myself, except for fall time when the Pumpkin Spice Lattees are around. I prefer going to the little locally-owned shop for organic, fair-trade roasts that are delicious!

  100. Odiwan says:

    i got free sample tuesday evening, thought it was ok. tasted good at first but didn’t finish well. I could taste a bit of cocoa in the first few sip, but started tasting bitter. the fact that i didn’t hear a grinder whirring and they used a paper filter to brew the coffee shows they are making progress but still lack the skills.

  101. backbroken says:

    @Michael Belisle: Talking about RBI’s would be analogous to discussing the caloric content of coffee. I fail to see how either would be considered pretentious.

    Using airy language to describe some ephemeral aspect of a pitcher’s wind up would absolutlely be pretentious and I WOULD call that out.

    Coffee is serious business. No disputing that.

  102. backbroken says:

    @Michael Belisle: I’m sorry, but if you are describing the taste of water as “round”, you are making shit up. I don’t care what your credentials are.

  103. The new blend didn’t do jack for me (even with milk). I used to like Starbucks, until Intelligentsia moved in to my neighborhood. Now any other coffee tastes like burnt garbage water.

  104. Anonymous says:

    Having been to Canada on vacation (lovely place, nice folks, had a great time), I just don’t get the devotion to Tim Horton’s. The donuts and coffee were OK I guess, ’bout the same as our local Dunkin’ Donuts. The coffee at both chains is certainly a step up from the watery, bitter brew you find at fast food outlets and gas stations, but still not strong enough and with a slightly unpleasant aftertaste. Maybe it’s just a “Canadian Pride” sort of thing ;)

    I’ll take the brewed coffee at SBC or Peets over Starbucks, but all three are an improvement on Dunkin’ or Timmy’s. The best is what I make at home with fresh-roasted beans from my local Whole Foods Market :)

  105. dazzlezak says:

    “Fool me once, shame on you, we can’t get fooled again” -George W. Bush

    I won’t spend my money there again after a couple of horrific cups over the past several years.

    I’ll stick to my homebrew of Dunkin Donuts and A couple scoops of whatever dark roast is on sale.

    …And no tip cup

  106. jebisnextprez says:

    The new coffee is lousy. I much prefer the over-roasted and burnt taste if that it what you call it. No reason to go to Starbucks anymore if they are going to serve this watered-down swill on a long-term basis.