Citing trademark infringement concern, T-mobile is demanding that gadget blog site Engadget Mobile stop using magenta in its logo. In a letter posted sent to Engadget, T-Mobile pronounced, “Based on the different character of the goods and services offered by the Deusche Telekom Group and Weblogs, we assume that it is in the best interest of both of our entities to ensure that the particular services can be clearly separated and that consumers are not confused…” And it’s not an early April Fool’s joke, they say. It’s not totally unreasonable, there is precedent for this sort of thing. Like the time T-Mobile sued a small a book-on-demand-publisher for having magenta in its logo.
Deutsche Telekom / T-Mobile demands Engadget Mobile discontinue using the color magenta [Engadget] (Thanks to Tristan!)







@Psicosis: Wouldn’t be the first time there has been a lawsuit over colour..
[www.shelstonip.com]
If having similar colours on a similar product is the basis for a lawsuit, one has to wonder why CocaCola (owners of Sprite) and Pepsi (owners of 7up) don’t sue each other for having green bottles for their clear products.
And would they sue anyone new who also used green bottles to sell a clear soft drink?
the patent office needs to give its collective head a shake if they are allowing colours to be patented
sorry i didn’t realize that KJones didn’t close off on the italics
closed now
should of closed now closed ?
I got dibs on black
I have the letter T (in any color) now trademarked.
I call dibs on patenting italic.
KJones, chartrule, graffiksguru and MrBill38, you suckers OWE.
And future commentators, you’ll hear from my lawyers by end of day.
That color isn’t even close. What a rediculous situation. I think T-Mobile should be sued for sucking.
Wow, Consumerist – can we please BAN italics? Thanks!
Engadget’s site is awesomely pinktastic now.
@Trai_Dep:
As the CEO of Boldly Bolding Bolders Inc. I must inform you that you’ve infringed upon our trademark bolding of the word “italic” (notice the bolding) and will be hearing from our legal department.
@chartrule:
Try again, chump. Look at the page’s source.
“The Consumerist”‘s scripts changed my closing tag.
solution is for ALL blogs to start using magenta.
@trujunglist: Hmm.
Damn.
…Cross-patent?