Salesgenie.com President Apologizes For Offensive SuperBowl Commercials
Salesgenie.com president Vinod Gupta has apologized for two offensive SuperBowl ads featuring animated pandas that spoke with painfully stereotypical "Chinese" accents and an "animated salesman named Ramesh who speaks with an Indian or other South Asian accent.":
"We never thought anyone would be offended," said Mr. Gupta, who developed and wrote both commercials himself.Mr. Gupta says his company will pull the panda ad."The pandas are Chinese," he said. "They don't speak German."
Still, "if I offended anybody," Mr. Gupta said, "believe me, I apologize."
An Ad With Talking Pandas, Maybe, but Not With Chinese Accents [New York Times]
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Comments:
@Lo-Pan: Pandas may LIVE in China, but they don't have to have that accent. What if the add showed German Shepard's bossing around other dogs in heavy German accents. I'm guessing there would be offense to that.
@Git Em SteveDave: Panda's don't talk either. But Chinese people do, and they generally would speak with that accent if English was their second language.
I can't believe all of the commotion about this. It's not like the panda's were saying, "Ah so! Me so solly!". What, did people expect them to speak with the same inflection as their local news anchor?
I find it kinda funny that Vinod Gupta has to apologize for offending people with a stereotype of his own culture.
@DrGirlfriend: @Its The Beer Talking: Talk to Opie and Anthony, and how they get fined/punished for using accents. Even acting on their best behavior.
@Git Em SteveDave: It wasnt just the accents though. It was the bad spelling on the signs, the bamboo furniture and car, the crappy merchandise and the way they were shown being stupid. I cringed as I saw it, and almost everyone I know did to.
I went and watched those commercials after I saw so many people complaining about them on this site. They were crappy ads, and they were definitely not worth the (2.5 mil?) that they cost for the slot, but they were just barely borderline offensive.
I was a little more horrified that the black guy got sucked into the jet engine on the "beer that makes you fly" commercial.
There are 2 things wrong with this issue:
One, that people are so easily offended by stuff like this.
Two, this guy thinks he's fooling anyone with, "I didn't know it would be offensive."
He knew, and it is generating the desired after-commercial buzz that everyone wanted.
And regarding animals with accents, I seam to recall a Scottish Terrier in Lady and the Tramp who wore a kilt and talked with a thick accent, two Siamese cats with accents, and Spike accusing Droopy of hitting him with a shillelagh in a thick Irish accent.
Times have changed. People shout RACISM very quickly now.
I saw these commercials and I thought the other ones I saw were a little more offensive. [www.youtube.com] This salesgenie ad showed an indian man and talking about his large family. I thought his voice/family size were a bit stereotypical and when I was watching the superbowl ads with my friends they joked about someone probably creating a lawsuit over them. Oh well.
@Its The Beer Talking: @Tracy Ham and Eggs as played by Walter Mondale: I agree with you, Ham. It's funny how the "smart" panda psychic didn't speak w/ an accent. But the "dumb" Pandas, who were eating their own merchandise, and the female panda screaming at her husband, they had the accents. Hrmmmmm.
Marketers are so hard up for cash they are expanding their own advertising budget? Old news to me. Consider that the focus market is so flooded with companies holding tens, if not hundreds of thousands of addresses in their lists, it's a small wonder why we don't get nailed with more junk mail than we are now.
Opt out of their mail lists by sending your contact info to help@salesgenie.com.
Half your week's wages says that the mail box will be full.
@shan6: Hey, I don't think a show like that could be made now-a-days. Just think about how they censor Warner Bros. cartoons because the characters may be "too" stereo-typical. I am not a member, or a supporter of the PC police, by now means. But if you want to be taken seriously, Rev. Al, etc...., be consistent, and don't let some things pass, and others not.
@Amy Alkon: I'm not being offensive, and please no one take it that way, but if I called someone a "monkey" or "gorilla" , would that be a slur? It's in the context of the thing. And this context was bad. You are portraying foreign accented animals/people as dumb, until that is, they get help from someone else. Remember the outrage last year when they portrayed K-Fed as a fast food worker?
@Amy Alkon: In this P.C. day and age, people have decided they have the right NOT to be offended. Which they actually don't.
But to answer your question, the reason I think some people would have been offended was the way in which the accent was used. It was came off sounding very "Fa-ra-ra-ra-raaaaah"
@Imaginary_Friend: Totally.
I hate that crappy flash-style animation that is beginning to pop up everywhere...like on those stupid e-surance commericials that constantly run. It looks like it should be on nickelodeon or something
Rofl- I actually told my wife (during the 8 kids one) "I can't wait for the consumerist post about these".
And lo and behold, here we are. Personally, I didn't think they were offensive, but then again, I think it's hilarious to refer to myself as whitey. But rest assured, I take myself very seriously.
@G0lluM: Speaking of which, did anyone watch american idol last night?
Gramarous, gramarous, Frossy, Frossy!
I think I saw something about them before the Super Bowl saying their commercial last year was horrible, yet made them loads of money.
I'm sure they banked on some people being offended, but their target audience (young schmucky guys in direct sales) aren't likely to be among them.
Sorry if I offended any young, oriental, direct sales guys. (You're still schmucky!)























This is the same guy who sold lists of gullible seniors. And he also didn't take it seriously.