Rite Aid District Manager Successfully Handles A Customer Complaint
With all the customer service horror stories we post, you'd think businesses in the United States have lost the ability to treat their customers with respect—and by and large, you'd be right. But every once in a while we get a tip that proves that there are still intelligent, competent people out there who can answer a customer's complaints forthrightly and honestly. That happened over the weekend with Dancing Deer and their shiv-in-the-Blondie incident, and now comes this story of a Rite Aid pharmacy district manager in Seattle and his band of idiots at a specific store.
I wanted to tell you of a good resolution I had at the Seattle, Rainier Ave. Rite Aid pharmacy in Seattle, WA.Here's what's fascinating about this from a business perspective: Billy didn't give away any free goods or services, and he didn't try to bribe her to come back, but he still made an irate customer happy with a simple phone call. That's because he treated her like an equal—something representatives of businesses rarely seem to do anymore—and talked frankly about the source of the complaint. He shared a clear plan of action to prevent the problem from happening in the future, without resorting to extreme punishment boasts like promising anyone would be fired (a claim that always makes us suspect we're being lied to).First, little background. I have Celiac Disease. It's an immune response to wheat, specifically the wheat protein gluten. This is an issue for prescriptions because some medications use wheat products to bind the pills. Even a spec of gluten can make a celiac sick for a few days. It's not a terribly rare condition because 1 in 130 people in the USA have it.
I went to go get a prescription filled at the closest pharmacy, which was the Rite Aid on Ranier Ave, in Seattle, WA. As I was filling out paperwork to get in their system, I told them I had celiac disease, and could they double check to make sure my medication was gluten free. This is a pretty run of the mill request. I have been a nurse since 1998, and I have had to call in this kind of prescription before I even knew I had celiac disease myself. It's a very basic.
The gal at the counter had to have me repeat myself multiple times, which is okay, it was early morning. However, she still doesn't even understand my request, and starts asking the pharmacist if this medication has "glubellium". The pharmacist looks annoyed, and says he doesn't know. I put on the brakes, and tell her that I can't get that medication then, because I can't have gluten in me. The pharmacist just shrugs, and the gal takes my filled out paperwork and starts putting me in the computer, ignoring me.
I ask again, that there has to be a way to check. Celiac is not that unusual a condition. They continue to show me the bottle, and say there isn't any way to check. Then, the gal asks to help the folks behind me, ignoring the fact that I can't even get the medication if I can't be sure it's gluten free. The pharmacist starts filling my prescription, and I am exasperated.
I tell them don't fill the prescription because if they can't tell me if it's gluten free, I don't want it. The pharmacist looks really irritated by now, and says, "I suppose I could call the manufacturer. That could take a few days." I just start walking out, and tell him I will go to a pharmacy that can deal with celiac disease. There are places that know if there is wheat products in my meds.
I then go home, and call the Kelley-Ross Pharmacy in downtown Seattle. They are flabbergasted that a pharmacist would not look this up for me, and laugh at the Rite Aid guy. Needless to say, I go get my prescription filled down there. They even show me the medication insert to make sure it all looks safe. The nice insert that accompanies most medications, and shows all the inactive ingredients. (When I work in facilities as a floor nurse, often those insert papers come attached on bulk meds we get, so I knew they existed, while at Rite Aid.)
When I get home I write an angry but polite email, containing pretty much what I wrote here.
Flash forward to today.
I just got a call from Billy who is the pharmacy district manager for Seattle. He wanted to contact me to make sure I knew that not being able to tell if a medication was gluten free, is not acceptable. They have a Clinical Service Line, that contains that information, as well as all sorts of other stuff. He was especially hard on the pharmacist for not wanting to even initially look it up. He said he thought only "blind stupidity" could be the reason this happened. The pharmacist in question is out for vacation, but he is going to talk to him when he comes back in. Billy agreed this is a pretty common request, and over all seemed stunned that his pharmacist could have done this.
He was also very cool, and said he understands that I get my medications elsewhere now, but if I ever decided to come back, they will be able to handle gluten free medication. He also talked about some of the PDA supported software that you can use to check the gluten free status of meds and foods.
Overall, I am very happy at this. Billy didn't make any excuses, and took credit for the situation. The pharmacist involved will be retrained, so the next celiac that comes in won't have to deal with what I did. That's the kind of apology, that makes me think I will keep shopping at Rite Aid, although my meds are still set up at Kelley-Ross. My husband still has his medications at Rite Aid, and I am no longer in any big hurry to change that.
It made me very happy to know that the corporation does care that its customers are taken care of.
He also shared some advice with the customer on how she can be better prepared to deal with similar situations in the future—so if she runs into another couple of ignorant pharmacy employees, she can answer her own questions about gluten. And finally, he invited her back. Result: he may not get her business in the future, but he effectively cauterized the wound, and can be certain she won't bad-mouth Rite Aid to other potential customers.
Maybe it's too expensive to train employees to have that much emotional intelligence, but it would be nice if businesses would at least screen for that natural ability in customer-facing new hires.
What do you think—still not enough? Or did Billy handle this the right way?
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(Photo: Getty)
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Comments:
Way off topic, but when I take my dog to the vet (whether it's a scheduled appointment or something else), the vet ALWAYS calls me the next Saturday afternoon to check on her and see how she's doing. My dog has never had any major medical issues, just an ear infection here, laceration there, spayed, etc.) He's more expensive than many other vets in my area (I did some price shopping before I got my dog), but he keeps my business with nothing more than a two minute (and free) phone call. Sometimes those phone calls can really go a long way. Many businesses could learn from this (I'm looking in your direction Comcast and Verizon, who regularly tell people they'll call them back and don't)...
@jrstren: My vet does this also. At first, I thought it was a little unnecessary because if my dog wasn't doing okay, I'd call them, but now I'm really they do it.
I think this was handled wonderfully. I agree with Laserjobs, that only if someone asks should compensation be offered.
Oh Jesus F'ing Christ! Ever see the movie Idiocracy?...that's what's going on here...the idiots, and the loudmouths are getting their way a little too often.
Granted this is "The Consumerist" where us consumers get to bite back...but there are plenty of companies out there doing real harm to consumers, the environment, animals, this planet...you name it!...and this broad is making a federal case about a carefree pharmacist?
I suspect she's a class A bitch who is picky, demeaning and demanding all rolled into one and thinks that anyone who is behind a counter works is in her direct employ.
Well, F$ck You!
You people need to be grounded in reality...we are all people, and sometimes people don't get along with other people...you are bound to run into someone who you find annoying or vice versa...and you can't complain to everyone's boss because no one died and made you in charge of the entire god damn world!
Don't like the way the pharmacist treated you?....take your business elsewhere. For all you know, the guy's mother died but he came to work because he had to pay his daughter's college tuition and needed the money!!!
And...Celiac? Really? Is that even a disease? Or is that like being allergic to dairy? Do you think people in Africa have diseases that makes them sick with Wheat or Milk?...or are they just greatful to have food?
Fifty years ago you would have died if you were allergic to some random ingredient...and we would all have been better off...no, thanks to the miracle of modern medicine, you get to love and bitch about minutiae. What an ingrate!
@Copper: "anyone who is behind a counter works is in her direct employ"
Yes, Precisely. What are you that moron pharmacist?
@The Kapil: Seriously, why did you take the time to write that? If you're a troll, it's pointless. If you're serious, you did a remarkable job of showing yourself to be a complete idiot in a new way in every paragraph without trying. But I'm pretty sure you're a troll.
A speck of wheat?
Oh Jesus Christ.
If it doesn't kill you, it can't be that bad.
The poor pharmacist is got 90 to-go-orders piling up, a store full of customers, some of whom might actually be sick or in pain. And some whiny "I gotta be special" wants to tie up his valuable time with extra work.
Jesus Christ. Grow up. What SPECIAL Service then expect to wait while the really needy get served.
She indicated a medical condition (and yes, it's real, [www.celiac.org] it makes your small intestine destroy its own ability to absorb nutrients). The pharmacist wasn't able to do his job and make sure her prescription won't make her sick. He failed miserably.
Yeah the whole point here is health. You don't want to get sicker trying to get better, do you?
I'm really amazed we've had two complete jerkoffs post here, usually the most you can count on is one. Saying she should get over this is like... you know what? It's not even worth my time.
Glad it was resolved anyway.
"Glubellium?" Aren't these people trained in diseases? Celiac is hardly a rare thing.
A great advocate for celiac and what it means -- and how even a tiny bit of gluten can lay her out for days -- is Shauna, the Gluten Free Girl. [glutenfreegirl.blogspot.com]
The only probelm I have is that you really cant trust anyone in authority that what they say will be done (in this case retrain the pharmacist)... WILL actually be done. You bascially have to take their word on it.
A lot of times nothing is done.
And what wouldnt have hurt WAS some free little incentive (or just some small comphensation for the problem)to come back to rite aid AFTER all the apologies were made.
If I were that person.... i would go back to rite aid to get one more prescription filled & ask again if my prescription was gluten free ....just to check & see if I got similar treatment from that same pharmacist
& that things have actually changed.
SOmetimes you have to show the people who have wronged you that they were wrong & shove it in their face (but in a polite manner).
@The Kapil: Please tell us... How do you REALLY feel about her?! :-)
I agree with you... If I have a life threatening condition, you can bet your ass I do a little googeling before I head over to the pharmacy to get my pills.
Bill's alright in my book!
I worked in retail pharmacy for 10 years before moving into managed care. I've seen things like this and experienced them with my coworkers. Not to say the guy wasn't being an ass, but a lot of people underestimate how much work and stress it is being a pharmacist. Then on top of that having to supervise some high school kid to make sure she doesn't kill anyone while handing out RX's at the register. The whole system is geared to volume, not service and NOT QUALITY. It is sad, and that is how people get hurt. Look at the USA Today story just last week. The girl who said "Glubellium?"...what the hell??! High school kids toying with lives. GET SERIOUS PHARMACIES!!! Pharmacist shortage I get - TRAINED, CERTIFIED Pharmacy Technicians I do not get. Would you believe only a handful of states require any training of a pharmacy technician? In Connecticut, there is no training at all. You just have to register with the state which is just a pharmacist signature stating you work there. Not even that the pharmacist supervises you. It is pathetic that well trained people who can make a difference (pharmacy techs) are underutilized to the point that this woman has to spell gluten to some moronic high school cheerleader!!!
Technically, Coeliac disease is a reaction to gliadin, one of two gluten proteins. Anyone with a PharmD would know this, and be able to tell from the insert in thirty seconds whether the drug was safe or not.
$100 says the the mope behind the counter was some state-licensed pharmacy technician of one sort or another, and not an actual PharmD. With the nationwide shortage of pharmacists, pharm techs are taking on a greater and greater role in patient interactions. Given that there is no clear nationwide standard for these techs - some of them don't even have college degrees, just on-the-job training - this is a disturbing trend indeed.
@THE KAPIL
I am the gal in this article. I know you are a troll, but I thought I would clarify that I wasn't a bitch. I was asking for something that all pharmacies provide as a normal service.
@StevieD:
In the interest of education. . .
Actually 200 ppm is the utmost safe level for a celiac. That is a speck of wheat. You are right, it's not an anaphylactic allergy, but it is still an immune response. Someone with celiac disease has a horrible reaction to gluten where in their own body freaks out and attacks the intestines, and the net effect is like having someone rip the lining out of your intestines. For me, it means three days of nausea, vomiting, frequent bathroom trips, and agonizing pain as my intestinal lining is stripped off.
I spent six weeks bedridden last summer because nobody could initially find out what made me sick. I went from a size 14 down to a current six. I am only now just getting back on track. I didn't ask for anything that a pharmacy doesn't already do. Pharmacies have been providing gluten free information since I got my nursing license in '98, and much earlier.
@The Kapil: You are an ignorant fool for criticizing this person. Before challenging a consumer and accusing her of being a bitch with a made up disease perhaps you ought to look it up first.
"Coeliac disease is caused by a reaction to gliadin, a gluten protein found in wheat (and similar proteins of the tribe Triticeae which includes other cultivars such as barley and rye). Upon exposure to gliadin, the enzyme tissue transglutaminase modifies the protein, and the immune system cross-reacts with the bowel tissue, causing an inflammatory reaction. That leads to flattening of the lining of the small intestine, which interferes with the absorption of nutrients. The only effective treatment is a lifelong gluten-free diet. While the disease is caused by a reaction to wheat proteins, it is not the same as wheat allergy."
@ JRSTREN
I used to work for a cell phone retailer and part of the marketing program was a phone call two days after the purchase, and a post card mailed out two weeks later, just to check up and make sure everything was working well.
You couldn't guess how much extra business this generated. People care about the small touches.
@The Kapil: What the hell, I'm bored. I think I'll respond to the troll, too. Sarcasm feels right here.
.
Yeah, how dare she?! She wanted a pharmacist to know about the medications he/she doles out! What, you think a pharmacist goes to a special educational program or something?!? You think pharmacists make, like, a minimum of $60 grand and should know about drug interactions, possible allergic reactions, and other medical details for that paltry amount? Shoot, it's hard enough to count those little pills into a big container. They don't need to know anything more than how to use those cool pill counters with that spatula-thingie-looking-tool. Unreasonable woman! Next thing you know she'll be demanding that her denist know, like, dental stuff!
.
Ah... that was fun. See? Trolls can serve a purpose... to the overly-bored, at least. Solitaire can only last so long.
@Heresy Of Truth:
@The Kapil
and StevieD (max of 2 links I guess)
Thanks for educating them. I'm not someone who suffers from Celiac Disease (aka Celiac Sprue), I am a medical student and we just went over a case study of someone who does live with the disease. And guess what? I've been workin as a pharmacy tech (not at Rite-Aid) for over 7 years now, and I know how simple that information would have been to look up.
Now I can sympathize with the pharmacist, in that he's probably got tons of prescriptions to check, doctors to call, doctor calls to take, and God knows what Rite-Aid stuff he has to do, and on top of that his technician who was processing the woman's prescription didn't seem all that intelligent to begin with (so not so good help). Given that, I can understand why he would hope she just leave so he can get on with this life. BUT, the proper way to handle that is to ask the woman to have a seat and that he'd look that information up as soon as possible, say 10min at the most? Yes of course he can just run back and check the medication's insert, but maybe he was in the middle of handling another problem? I think it would've been reasonable for him to ask for 10min. Heresy Of Truth sounds like a reasonable woman, I think she would have waited that long to ensure the safety of her medication.
I do have a friend who suffers from Celiac Sprue, and it isn't easy. Asthma isn't easy either. Don't assume your affliction is worse, you have no idea how the other person feels. What an awfully selfish and ignorant way to think.
I agree. This is basically a zero-cost resolution for rite-aid. It has the amplified cost-saving measure of identifying a retail issue for resolution, an issue that could affect MANY other customers.
But specifically, as far as addressing this one customer's complaint a direct resolution is the best thing that the corporation can do. Thank about this: a customer who is willing to put the energy into contacting the corporate office is the type of person who has the energy to write The Consumerist. Or, more traditionally telling their friends and family about their poor experience. So, now you have an unhappy and vocal customer. The flip side? This type of concerned person is also the most likely to be mollified by learning that the problem is being addressed and that other customers will not be inconvenienced by the problem.
I know that when I complain about a situation, often a part of my consideration is that I want to save others from the trouble that I experienced.
@Usama:
Thanks. You are totally correct. I would have been happy to wait 10 minutes, 20 minutes, even a half an hour. Days was not really on my agenda, though. I was working as a nurse, before I got too sick to work, so I know all about how busy anything related to the medical field can be. If anything, celiac disease will teach you patience. It's better to be safe, than spend a few days sorry afterwards.
The silly thing about the whole affair was that it was Vitamin D, for my stunning level of anemia. I was 99% sure it was gluten free to begin with, as it has no binders, but just wanted to double check that nothing crazy was in it. After you find wheat/gluten in bacon, ice cream, and iced tea smoothies, you just start double checking.
@Usama: Add this one to your differential dx list for celiac/pancreatic insufficiency/intestinal cancer: small intestine bacterial overgrowth. I'm seeing more & more of it. Treatment's simple (antibiotics), but I know people who've been through hell & back because MDs are unfamiliar with it. Current theories hint at it being caused by food poisoning.
I am a pharmacist. The only question is did you discuss the Rx with your doctor? Pharmacists do not prescribe medications. The first thing you need to do is to find an educated MD who would never prescribe a med which contains gluten. Then you should also do some research. Do not put all the burden on the RPH. Also, no respectable RPH would laugh at another RPH without knowing all of the facts.
This incident is really out of line. Celiac is as valid as any other drug reaction that a pharmacist should be checking for. Not understanding that or being willing to bother with that makes me think neither of their pharmacy staff people are watching for interactions or other important aspects of their job.
This is not like getting the wrong sandwich at McDonalds, this is your life at risk. If someone gives you the wrong dosage, wrong meds or fails to point out a critical reaction with another medication or condition it could kill you or at the least make you very sick.
We quit using the local Walgreens for this very reason. The pharmacists were way over worked and their pharmacy techs were utterly moronic. Walgreens stores in our area were using pharmacy tech students and they seemed to have gotten all the bottom of the class students. After having my third run in with various students who couldn't understand what an asthma inhaler was or simply pull my prescription up I decided Walgreens was a health risk and left.
We moved everything to Target. We go when they are not busy, give them plenty of lead time to get scripts filled. They are staffed with at least two pharmacists most of the day and don't have tech students working there.
It does seem whenever a medical condition is brought up there is a percentage of people who think it doesn't exist, is all in someone's head or that it is like a hangnail. I think maybe society at large needs some "retraining" when it comes to medical conditions.
@Heresy Of Truth:
I am an LPN, and am familiar with Celiac, but I didn't know that pills could have gluten in them, so thanks for putting that out there.
@The Kapil: You sir/madam are a moron. I have dealt with people who use a medical condition as an excuse to act like a jackass, but this is not the case.
@The Kapil: TROLL!
All right, yes, I to have dealt with the same issue when I get my meds filled at a different pharmacy than I typically use. The same thing happened to me at a Walgreens, and I called the corporate office and told them what had happened and how it was unacceptable. You know what the worst part is??? They can't put GLUTEN as an "allergy" or intolerance anywhere in my information because their system has about 40 things that you can pick from to insert and that's it. He says that they are working on a way to fix it, and called not only the pharmacy that gave me a med with gluten in it, but also the one I typically patronize, so that the staff there was all on the same page. I haven't had a problem since because the pharmacist that fills my meds ALWAYS calls the manufacturer and double checks the insert to be sure.
@The Kapil: Wow! You really have issues don't you? Maybe you should go see your pharmacist and see if you can get some more of your medication!
@RxRex: While doctors prescribe medications, the OP wasn't asking about a particular medication -- she was asking about a particular pill's formulation. This is absolutely something the pharmacists would know and frankly, I doubt any doctors would have a clue about -- the formulations change all the time, generics are substituted, difference size doses are made differently, etc.
It's totally reasonable to ask the dispensing person questions about the pills in question. Doctors MIGHT know about SOME particular pills' makeup -- if they're ones regularly prescribed to their patients, for exmaple, but -- only if they've had experience with those pills AND the manufacturer hasn't changed the formulation.























Totally approprite response, he resolved the problem in multiple ways. Only if a customer requests compensation should it be offered.