Move To Japan So You Can Eat Strawberry Cheetos
Yes, you read that correctly. Strawberry Cheetos. They're really Cheetos, and they're really from Frito Lay, but they are only available in Japan.
Apparently, a "Strawberry Cheeto" is a plain cheeto dipped in some sort of strawberry frosting and is "actually very good," according to one brave soul who tried them.
There are also Chocolate Cheetos, if you're into that. They're probably the perfect snack to wash down with an ice cold Cucumber Pepsi.
Say hello to sweetened Cheetos [Japan Marketing News via Fark]
(Photo:Japan Marketing News)
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Comments:
Yeah, it reminds me of Pocky. I haven't had one of those in at least 5 years.
Japan comes up with all kinds of wacky ideas. If I spent the day in the asian district here with money to burn, I could come back with 100 things that would make you scratch your head. Keep in mind that a good 90% of all things made in japan never see the light of day in america :P
@SOhp101:
I concur on that. After all puffed corn products are by all rights, are corn starches. Tasteless and are of minimal nutritional value.
Bottom line this is similar to dehydrated strawberry foodstuffs that you can get from any decent sporting goods dealer.
Lol, check this: [www.unpopart.org]
If you Like Hitler, Techno, drinking, and happen to be in japan, then you're in luck :P
@harumph:
curry flavored corn puffs (the brand is Karl) are AWESOME. I down a bag of them every time I go to the azn mart.
you won't be disappointed
That's kind of like the Ford Focus SVT. I'd give my left, um, you know, for one, but alas, they are only available in Europe. Just doesn't make sense to me why an American car company only makes the really fast model of their car (the one that would compete with the Cobalt SS or Civic Si) available OUTSIDE the country.
Def. a Pocky rip-off. Frito-Lay is trying to cut in on Glico's actions. Frito-Lay in China makes some interesting combinations too, I remember sampling Lemon flavored Lays, Lays Stax with flavors like Cucumber, Thai Crab Curry, Spicy Seafood, Mexican Beef, Tomato, Kimchi...def. some interesting stuff.
@harumph: I dunno about green tea Kit Kats. I bought some green tea Hershey's bars at the Hershey store in Time's Square, and while I could only take one bit, I brought the rest of a six-pack to work and they were gone in half a day. Something not to my taste, and my niece said that the package "looked like poison".
@harumph: Green tea kit kats sound awesome.
My favorite Japanese sweet-treat is melon bread. I don't really think it tastes like melon, but it's yummy! Oh, and daifuku. That's pretty good too.
@discounteggroll: i can't find the the curry karl in new york but a friend in osaka periodically sends me a few bags. i have two at home that i am saving for the right moment, they are really incredible.
@monkey33: i didn't get to experience the green tea kit-kat first-hand. the last time i was over there they had just stopped making them. they make the special flavors for limited times during the year, i did have strawberry though, that was pretty good. there were others but i forget what they were now. it's always an adventure trying to track down the obscure and limited junk food.
@Joafu: I'm not sure which is weirder... the man or the american kabuki... [ourworld.compuserve.com]
If chocolate covered wheat cookies are good (kit kat), why not strawberry covered corn cookies?
Vending Machines and 7-11: some of the best part of foreign travel. Had some awesome little vending machine sun dried tomato flavored "bruschetta" in Italy. Very nice.
If you want to try imported Asian foods, go to your local Chinatown if there is one. Many will carry foods from multiple countries, not just their own ethnic group. I've seen products from Japan down to Indonesia in Chinese food stores.
As for personal experiences in Asia, the worst (my opinion only) had to be "chocolate cheese" products. Urgh. I never found any of the "fusion" products to be appealing. Either give me purely Asian foods, or purely western foods; don't mix them.
Buying candy and junk food in foreign countries is one of my favorite things to do. I think it's such a cool insight into the culture--or at least to get an idea of what it might be like to live there, and be a lardass.
I went to south africa and found chips in flavors like peri peri and monkey gland!
Japan has or has had the following excellent Mentos flavors that the US either doesn't ever get, or only gets sporadically:
Strawberry
Peach
Grapefruit
Yogurt (really)
Apple (red apple not green apple, which is different)
Grape
Also all the different pocky flavors you rarely see in the US.
And the different Kit Kat flavors (melon kit kat, anyone?)
But Korea kicks Japan's ass for junk food. They haven't the variety in their Pocky rip-offs (but they cost half as much), but they have far better and more varied ice cream (and Japanese ice cream is better than american...at least if you're more interested in the ice cream than in what chunks of stuff are suspended in it), the world's best instant Ramen, better mochi, and they don't overuse an (or pat in Korean).
If you're going somewhere solely for the junk food, go to South Korea.
In Academic Decathlon one year for Global Economics, they told us about how Cheetos once field tested a dog-flavored Cheeto.
South Korea does have those yummy grape and mango taffies...mmm...
My kids need to not ever give me fish-flavored chinese beef jerky again though, even if it is wrapped in little lumps to look like candies.
That's what I love about Japan - they're totally unafraid to give things a shot and broaden products; there's seasonal snacks and flavors, limited edition foods, etc. It's ridiculous in some ways, but it's smart - if the product flops, they were only going to produce it for said time anyways, and if it flies, they can add it to their regular or yearly offerings.
The one thing I notice about some of the US food companies is that they don't do that because they're terrified of flopping products - but then when they DO release a new product (due to consumer demand or an attempt to change/better their image) they risk a whole hell of a lot more (and quite often flounder in the process).
@Fortain:
Actually, jbox.com is the "PG" version of the site. It's pretty worksafe...just be carefull about clicking on "jlist.com" which is the NSFW side. Anyhoo, either portion of the site would elicit some odd glances from co-workers I would think. lol.
@mon0zuki: It's not really about broadening the product, its that Japanese, and Koreans eat more lightly sweetened crunchy snacks than salty.
In the US, a crunch+starchy snack is almost universally salty, like pretzels, chips, nuts, cheese snacks, crackers, etc.
But cracker/starchy/corn based snacks, similar to cheese doodles and popcorn, are typically flavored like sweet grains, or a sweetened dried fish. This makes more sense when you consider that fresh sweet corn is a street food/snack there, like we might get warm pretzel.
The base confection under a cheese doodle, or something similar to it, which is a super-heated slurry of corn flour extruded at high temperatures, has been a snacking staple in east asia for a long time as well, so a snack like a cheeto goes over well, as long as it gets a reworked flavor profile.
A friend of ours came back from San Francisco's Japan Town with a snack that was called 'caramel corn', but was basically the base of a cheeto flavored with cocoa. It tasted like huge, airy cocopuffs. They were totally awesome.





















I dunno, I think it looks good. Kind of like pocky or yanyan, and those rock.
P.S. everything in Japan is weird flavored. "Burnt salt" and curry-flavored Pringles were some of my favs.