Former VP Admits "Enzyte Male Enhancement" Ads Are Complete Fiction
If your BS detector doesn't already go off when you watch commercials for Enzyte "Natural Male Enhancement," then listen to what a former vice president of the company that manufactured the product had to say about it:
James Teegarden Jr., the former vice president of operations at Berkeley Premium Nutraceuticals, explained Tuesday in U.S. District Court how he and others at the company made up much of the content that appeared in Enzyte ads.The company's founder, Steve Warshak, is on trial, facing 20 years in prison and millions of dollars in fines if convicted. More goodness from the VP:He said employees of the Forest Park company created fictitious doctors to endorse the pills, fabricated a customer satisfaction survey and made up numbers to back up claims about Enzyte's effectiveness.
"So all this is a fiction?" Judge S. Arthur Spiegel asked about some of the claims.
"That's correct, your honor," Teegarden said.
When customers ordered a product, the company's goal was to keep charging their credit cards for as long as possible, Teegarden said.What a jackass. Here's the worst part. In order to keep the company from losing its ability to accept credit card payments, they would make small unauthorized charges on their customer's credit cards. This made it appear to Visa and Mastercard that a smaller percentage of their transactions were resulting in charge backs, and allowed them to keep accepting new customers. Evil.He said first-time customers were automatically enrolled in a "continuity program" that sent Enzyte to their homes every month and charged their credit cards without authorization.
"Without continuity, the company wouldn't exist," Teegarden said. "It was the sole profit of the business."
If customers complained, he said, employees were instructed to "make it as difficult as possible" for them to get their money back. In some cases, Teegarden said, Warshak required customers to produce a notarized statement from a doctor certifying Enzyte did not work.
"He said it was extremely unlikely someone would get anything notarized saying they had a small penis," Teegarden said.
Former exec: 'Enzyte' ads all lies [Cincinnati Enquirer via Fleshbot (NSFW)]
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Comments:
While fraud is clearly bad, it's hard to feel too bad for people who believed that some "natural remedy" advertised in the back of Maxim was actually going to work.
And I would have no problem getting a notarized statement that I have a small penis if it means getting money back. I mean, if I had a small penis. Which I don't. Really.
@thrlsekr: Um, he's on trial, and will probably go to jail. This sounds like they're being enforced.
This actually does surprise me, but only because the tone of the commercials made it sound like the viewer was expected to consult a doctor before trying the product. I know they put a phone number up to get free samples, but it still didn't have the tone of a "call now and we'll include extra ions for free!" thing. Maybe that was just me??...
The thing is, this isn't one of those sketchy ads in the back of a magazine. It's a well-advertised drug with high-quality (albeit annoying) commercials. I could see if it was being advertised like you purport, but it's being marketed as a legitimate drug.
@royal72: I suppose you're the type that thinks old people that get swindled in to buying shit over the phone are at fault as well.
These pills were not advertised in the back of Maxim - they were ALL over TV (and actually still are). They had high production values and aired during primetime, which gave the product a certain credibility. Nothing I ever would have bought, but when I saw it I used to think "Huh, looks like they actually made something that works."
Also, saying that it's OK for a company to maliciously rip people off, in any circumstance, always makes you look like a douche. Remember that.
@NotATool: Don't forget, there was no "buy-in." For a while they were offering a totally free one month supply, a "nothing to lose" type offer. That's how they got most of the people.
Court proceedings...
"Your honor, my client had a tiny peni when he started taking the drug. I now enter into evidence exhibit A, my clients sworn affiadivit that he has shown no improvment after taking this product and does, in fact still have a tiny peni. And oh yeah, he now swears before the court that he is a complete idiot and believed there to be a magic pill to make him larger than life."
After reading the above, do you see why there may not be as many complaints as you would think against enzyte?
I think that in some states Enzyte is being further prosecuted so that their commercials will be completely off the air. If you watch the commercials very carefully--you will notice they never actually say it increases penis size or improves sexual libido; instead they say some vague statement about how its 'male enhancement' abilities... which can be anything ranging from woodworking to crocheting.
Companies should learn not to make inflammatory claims about their product just to raise their bottom line. This is almost as bad as a pump and dump scam. What did they think was gonna happen- we'd erect a statue in their honor?
Stories like this make me want to stand up straight and ejaculate obscenities.
Sean Connery: Gussy it up however you want, Trebek. What matters is does it work? Will it really mighty my penis, man?
Alex Trebek: It's not a product, Mr. Connery.
Sean Connery: Because I've ordered devices like that before - wasted a pretty penny, I don't mind telling you. And if The Penis Mightier works, I'll order a dozen.
Gosh, it's amazing how critical people are of each other. If you have ever seen the infomercial, it is presented in such a way that it actually looks like a real, viable product. I could see people who are desperate enough to buy it. They aren't dumb or naive, just anxious to look for a way to help with their "situation". I am glad that those crooks got caught. But my question is: why did it take so long??????
I like these commercials; some bits are really funny stuff. Some of the references make me laugh every time because it's almost "superliminal" - Like the "disembodied advertising fingers" pointing at woodgrain panels, while Bob stands off to the side with his golf club of choice - a wood. It's got all the makings of a spoof ad but is not.
Not surprised it's just another scam tho.
@theblackdog: Hell to the no. Maybe we can start a class action lawsuit based on the emotional damage from being annoyed whenever Bob and his butterfaced wife appeared on screen...
P.S. Anyone who has any doubts about the size of their ManTool needs to read this Dan Savage column [www.avclub.com] (warning: NSFW) with emails from his readers.
The problem here is that herbal products are largely unregulated. For the most part they can get away with making so-called "structural" claims (it boosts the immune system, it enhances maleness) and then laugh all the way to the bank.
Unfortunately regulators dealing with these problems are spread incredibly thin and due process has to be maintained so it can take years to get quack products (like the Q*Ray) off of the market.
@VA_White: With the ton of enhancement product offers I get in my e-mail, plus these commercials - and the fact they are still in business - is proof that there are lots of insecure men out there.
Remember guys, it's not important if you have a big one, just don't be a big one.






















Crazy - why anyone would consider taking these without consulting a doctor first is beyond me.