Oh wonderful, now we can even be advertised to when flying. Great. Just what I always wanted.

Gag.

I will avoid buying products advertised in this way.

"The managing director of Ad-Air says the beauty of the ads is that they're being placed in 'clutter-free environments and moments free of any other commercial messages.'"

The beauty? The BEAUTY?

God forbid we go one minute in our lives without being subjected to an advertisement.

am i the only one here getting sick of being advertised at CONSTANTLY? i mean really. god forbid we have a spare moment when we are not being fed some ad.

this is why i'm glad nyc is so overdeveloped - i can't think of 5 acres they could put one of these eyesores.

@Buran: If advertisers could, they'd figure out a way to encode our DNA so ads are preloaded into our memories when we are born or something crazy like that.

Fantastic. I can't wait until the drop-down oxygen masks can tell me how I can enhance myself naturally while saving on my mortgage.

"The turbulence you are experiencing is sponsored by Verizon."

Is the cost of these ads REALLY going to be recouped by the increase in business driven by one of them? Maybe I just fly too much (NOTE: I don't fly very often), but I'm usually either unable to see out the window because of my seat, or otherwise occupied with reading/sleeping/chatting.

Like we need another channel for advertising. I'm counting the days until they start beaming ads into our dreams, ala Futurama.

@baa:

How about floating in the sea right next to JFK?

Isn't this one of the signs of the apocalypse?

@Dervish:

I agree. The only people that are going to see this are the people in the windows seats on one side of the plane. I can't imagine this can be at all cost effective. Not to mention that with the length of most flights those who had paid attention to the ads will have long forgotten them by the time they land.

@LucyInTheSky: "Let us be thankful we have commerce. Buy more. Buy more now. Buy. And be happy." -- OM, THX 1138

Great... yet another way we're plummeting toward making Idiocracy a documentary.

Who knew Mike Judge's middle name was Nostradamus...

As has been said in other comments, this is a way I can quickly identify companies and/or products that'll not be receiving my money... ever.

Some kinds of advertising piss me off so much that I won't buy the products advertised because of the advertising. They could have done this so much more creatively - haven't they ever heard of crop circles?

Why not just put ads on the wings of the planes. I like sitting on a window seat near/on the wing so I can make sure it isn't going to fall off. I'm staring at it for the entire flight, and I certainly wouldn't mind staring at some Allegra or Sony ad.

"The Ad-Air product is straightforward, powerful and effective"
Because who can resist buying something after seeing a giant eye-sore like that?!

@baa: I hear ground zero is still undeveloped.

Alright, why so much outrage over this and not my post about IN SEAT advertising? [consumerist.com]

I hate this idea and will never buy a product from any company that utilizes.

More useless items from the world of marketing...

@cnordholm: I think it's more expected to have advertisements on things that are "artificial" like tray tables and magazines, but looking over a distant landscape and seeing a giant 5-acre ad is a little more offensive in that regard, at least to me.

It's the same way that a billboard in a city is perfectly acceptable, but a billboard in a national park would spark outrage. At least that's my reaction.

What the answer to the oversaturation of advertisement?

...More ads!

@rrapynot:
Or how about floating in the sea next to JFK Junior?

If you owned land outside the airport and some company offered a huge amount of money to put a 5 acre ad up would you say no? blame the high cost of everything else to drive people to result to allowing this to get some decent amount of money.

I'm totally investing in a company that will beam ads into your head while you sleep, a la Futurama.

As a private pilot myself, I find this completely disgusting. When I go up to fly in my leisurely time, I don't want to be bombarded with ads. What's the next thing we'll hear as pilots?? Radio ads broadcasting across air traffic control channels?

Lol a landing strip with a viagra add on it. lol

I liked the guy who painted the top of his building to say "WELCOME TO CLEVELAND" Although, he was in florida.

I hate ads, no I loathe them. I remove each and every possible logo from my clothes, electronics, even my car. I no longer watch TV, listen to the radio, or watch DVD's because of ads. I'll purchase the media I want to see, but I only actually watch my nice, convenient, ad free, "illegal" copies. I don't want your logos in my bookshelf or anywhere else.

I know they'll advertise until the consumer lash back is greater than the benefit, and I will lash back every way that I can.

@Beerad: what is this 'futurama'?

"...being placed in 'clutter-free environments and moments free of any other commercial messages.'"...

Wow, the manager is good. He should be a TV sitcom writer...

@cnordholm: I agree with RMZ. It's the location that makes it more offensive.

Okay, so let me get this straight. If a plan has 35 rows of seats that means about 31 rows might actually be able to see this. Then considering how many people actually look out the window and you're probably around 25 or sow. We'll eliminate first class since they are sucking reading USA Today. Of the 25 you mean to tell me that hopefully half of those, 13 to be generous, actually look down at the ground and see the add. If 10% of people actually take action on an add you would have one person per plane that would actually do something about this.

Since an airport has multiple departure and approach paths you could limit yourself to one half or less of the flights. This seems pretty dumb to me.

What the fuck? I'm speechless at this ignorance.

I wonder what these ads will be made of? Because it would have to be pretty damn strong not to be ripped up by, say, someone driving out onto it and doing donuts all over it.

Just sayin'.

I think if some random airline flight was beamed over to the moon where it was cruising over craters and moonscapes, it would take 25 minutes for the cabin to find out. Usually when I fly, I'm the only person that gives a damn about the view outside.

Fuck. I knew this would happen eventually. Looking out the window on my last commercial flight, I found myself thinking, "You know, some marketing asshole is going to do what I'm doing right now and think, 'Hey, prime advertising space!'" I hate being right about things like this.

Abu Dhabi... I betcha it's because Nermal was so cute, and one of the ads has licensed the Garfield character. ;)

it might be because I'm going to school for advertising, but personally I think this is awesome.

Why waste blank space?

@AbstractConcept:

I really hope you're kidding.

Take a minute to consider why you appreciate going to the beach, or to a secluded spot in a quaint European countryside. Noise is noise, be it visual or aural. Everyone needs a break from constant stimulation and intrusion.

A nod to the city of Sao Paulo.