A major bank will offer Credit cards with built-in, constantly shifting passwords starting in May.
When shopping online, consumers will enter in all their information like normal, as well as a six-digit code displayed on the card. The code will change every 30 seconds.
Basically it’s the Paypal security key fob, except hardwired into the card. Just like that device, users will have to actually have the physical card in order to conduct the transaction. This could be a major security measure in this age of rampant credit card fraud, and identity theft, where thieves trade stolen credit cards around the interweb in blocks of thousands at a time. — BEN POPKEN