Adobe Adds DRM To Flash
According to the BBC, Adobe has added DRM to Flash. The DRM aims to prevent copying and ensure that viewers are unable to skip or remove embedded advertising. From the BBC:
"Adobe has created the first way for media companies to release video content, secure in the knowledge that advertising goes with it," James McQuivey, an analyst at Forrester Research said.Aw, nuts. —MEGHANN MARCOContent publishers are promised "better ways to deliver, monetize, brand, track and protect video content".
Adobe unveils Flash video control [BBC]
(Photo:Daquella manera)
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I wonder if it will take over my browser and make the ad be on top of my computer desktop. I bet they would like to control my webcam and make sure my eyeballs are on the ad. In the future, USB brain sensors to make sure your brain's attentional centers are sufficiently engaged in the ad. A pulse monitor to make sure the ad excites you enough before you can view content.
A note to advertisers. People are saturated with advertising and they don't like having ads forced on them, and when ads are forced on people, they think negative things about the companies polluting their mindspace.
DRM on digital content is completely unworkable. This will be broken in days or weeks at best.
Let's not watch it.
This has always been the whole point of Adobe. PDFs weren't designed to make something that looked pretty on a screen, they were designed and marketed as a way of wrapping DRM around text. I'm surprised this took them this long, but I guess I don't really care that much, thanks to
Flashblock.







wow, that makes me glad that I just download and crack their programs.