Further proof that corporate America is watching The Consumerist. Just saw this hit on our sitemeter referrals:
Reputrace is a blog monitoring service. They promise clients the ability to watch, “consumer opinion, employees concerns, competitors strengths and weaknesses and emerging threats to a company’s reputation, brand and products.”
Unfortunately, unlike Edelman and Nielsen BuzzMetrics, there’s no handy reference in the URL like “Walmartpulselet,” so we can’t immediately tell which company is reading us.
Reputrace’s tagline is “Trace the venom.” Their website notes, “one menacing blogger…can trigger a tempest of bad publicity.”
Bloggers = corporate AIDS.
We find ourselves oddly flattered.